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UK Greetings
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Dewsbury, West Yorkshire
Communications Manager
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Job Type: Full-time |
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Overview
About The Role We have an exciting opportunity within Customer Development & New Channel for a Communications Manager to join the team on a temporary basis for approx. 12 months. The role will be responsible for planning, developing and implementing PR & Promotional strategies across multiple platforms using both traditional methods and digital media with an objective of communicating to both a B2B and B2C audiences to drive greater awareness of UKG’s brands. In addition to this you will support promotional and digital activity with key customers. Other requirements of the role include; • You will be a competent writer and have experience of developing PR strategies, researching, writing and distributing press releases to targeted media. • You will plan, initiate, implement, deliver and manage promotional and digital marketing campaigns containing compelling and engaging content. • You will be responsible for maintaining and updating content on the company’s website. • You will manage and update information with an aim of engaging with users on social media platforms. • You will liaise with third party digital agencies and marketing agencies, developing creative briefs plus maintaining all digital platforms (including website and brand social media). • You will be responsible for developing and managing reports to measure all activities and ROI on a regular basis. You should have knowledge and experience of working with all forms of Digital and Social media measurement tools and the technology that drives them, along with excellent PC & Mac skills. Proficiency in Microsoft office is essential. Experience using Photoshop & Illustrator is desirable but not essential. You will be educated to degree level in a Marketing, Communications or Business discipline and have qualifications and experience of Marketing and Media Communications. Ideally you will have experience of working within a Marketing department or media agency. About The Company We create greeting cards, gift dressings and social expressions products for big events, special occasions and those “saw-this-and-thought-of-you” moments of life. We’re the largest direct to retail publisher, so you’ll find our products just about everywhere We’re one of the largest direct to retail publisher of greeting cards and social expression products in the UK, so you’ll find our products in most high street specialists, independent retailers and major supermarkets. Along with our sister Company John Sands, we’re part of the American Greetings family, the largest privately owned greeting card publisher in the world.