Digital Marketing Executive

Douglas Scott Legal Recruitment ,
Manchester, Greater Manchester
Job Type: Full-time
Salary: £20,000 per annum

Overview

About Us Douglas Scott Recruitment are multi-award winning, legal, financial and compliance recruitment experts with a 15-year track record of success in the legal sector and more recently the financial and compliance sector. We are an APSCo affiliated professional services recruiter with an Investors in People Gold standard accreditation. We have developed a reputation for driving excellence in customer service and efficiency in the recruitment process; our business, put simply, is to remove the pain points candidates and hirers can experience on their recruitment journeys and we deliver this on a national level. The Opportunity A brand new, exciting opportunity has arisen for a Digital Marketing Executive to join our growing Marketing team in our vibrant office in No.1 Spinningfields, Manchester city centre. Working with the Marketing Manager you will develop, implement and manage the digital marketing strategy for the company. You will be responsible for overseeing the company's social media, content strategy, eCommunications, website performance and PPC/Adwords. In addition, you will have a strong understanding of digital marketing analytics and what the numbers mean to a business. About You A self-starter by nature you'll have the opportunity to develop, lead and drive all digital projects. You will be highly organised, innovative and driven by a new challenge that will allow you to develop your digital marketing repertoire as well as the company brand. The ideal candidate will possess a keen eye for detail and accuracy of information, be an excellent communicator with strong writing and organisational skills. Furthermore you must able to demonstrate creative thinking, identify opportunities, contribute to business objectives and be commercially savvy. Experience/ Qualifications/ Skills Marketing qualified (BA/MA or CIM) preferable but not essential 2 years in a marketing role - preferably digital focus Experience managing online campaigns across multiple channels Strong content and creative assessment skills Commercially aware Google Analytics, Adobe Creative Suite, Adwords, Video Editing skills, A/B Testing SEO, PPC Responsibilities Management of the company website Planning and monitoring social media activity including Twitter, Facebook and Linkedin End to end tracking and management of multi-channel marketing; analysis of current online marketing campaigns & make recommendations for improvement SEO and improving organic search visibility for the business Reviewing email performance and making constant improvements to improve KPIs such as open rates, click through rates and sales Use monthly performance statistics to influence future digital activity Reporting and analysis across key digital channels Managing marketing projects as required, leading these projects from a marketing point of view and collaborating with digital, design, IT, customer service and product teams Production of engaging content to various segments of the database - and ability to broadcast this content across different marketing channels as appropriate Undertake other miscellaneous duties that are deemed appropriate for the role of Digital Marketing Executive Benefits Generous basic salary starting from £20,000 - £26,000 dependent on experience Embrace an incredible work/life balance with: 25 days holiday per year bank holidays An additional day off for your birthday Up to 2 additional days off for Christmas 4 extra days off for attendance Flexible working offered two days a week 9am - 5:30pm working hours with an early finish on a Friday Investment in your training and development Fresh fruit twice a week An active social calendar with nights out and events arranged by our Social Committee Start-of-the-art working environment based in the heart of Spinningfields Douglas Scott is acting as an Employment Agency in relation to this vacancy.