Digital Marketing Executive

DWF ,
Manchester, Greater Manchester
Job Type: Full-time
Salary: £30,000 per annum

Overview

Are you an experienced digital marketing professional looking to expand your role? We are looking for the next member of our digital team to support the management and growth of the DWF global footprint. The role will suit a candidate with a true passion for digital. You should have a proven record of accomplishment and be willing to bring innovative solutions to drive digital success. The role ensures a varied workload across our full digital marketing mix. Role: Oversee the management and optimisation of DWF’s online presence Support the development of a global content strategy in conjunction with sector marketing teams Research, set up and monitor digital campaigns across PPC, paid social and remarketing Develop international content workflows and support the governance of multi-language translations Implement and maintain SEO strategies as defined by the Digital Manager and agency Develop insights on digital performance that help guide priorities and future approaches against clear campaign KPIs Set up, distribute and analyse email marketing campaigns Help grow the internal knowledge of, exposure to and engagement of Digital channels throughout the business to drive the adoption of digital best practice Manage the relationship with wider client development team inc bids, client management, HR and internal communication to support digital initiatives. You: Tenacious and willing to drive change Excellent relationship skills for key stakeholder management Proven experience managing website content and campaign creation Excellent technical SEO and best practice on-site content optimisation Demonstrable experience leading and managing, social media channels and advertising campaigns Exceptional analytical skills and results orientated Experience of directly managing online media channels including PPC, retargeting and display Proven success and tangible ROIs from previous experience 3 years digital marketing experience Desirable: Sitecore experience would be advantageous Experience using Umbraco, Wordpress, extranets and apps Keen interest in legal industry developments and innovation Agency B2B experience beneficial Language skills valuable but not essential Relationships: Responsible to: Digital Manager Works closely with: Digital Team, Head of Marketing, Sector Marketing Managers and International team Liaison with: Full Client Development team, fee earners, central services and external parties as required Apply now This is an exciting opportunity to join the UK's largest listed law firm and help us to transform legal services through our people To find out more about us and how we are shaping the legal sector please visit our website at www.dwf.law About DWF DWF became the largest global listed legal business in March 2019. Our purpose remains to transform legal services through our people for our clients with a vision of growing our international footprint over the following years. We currently operate across 27 offices in 12 countries and across 4 continents. We have 6 strategic associations - in Argentina, Colombia, Panama, Turkey, Saudi Arabia and the USA. Diversity, Equality and Inclusion at DWF Nurturing talent is very important to us. We are committed to equal opportunities in all areas of work and business. We want people to achieve their best, which will positively impact on our clients and communities in which we live and work. At DWF we empower people to be themselves within an inclusive and supportive environment, enabling everyone to achieve their full potential in line with their abilities and career aspirations. Disability Support We will make reasonable adjustments to help you perform at your best. Please contact the DWF Recruitment team and tell us what adjustments you need either to submit an application for a vacancy, or if you require any reasonable adjustment should you be invited to interview. Benefits We want you to feel valued and rewarded by your time at DWF. We understand the importance of offering you a reward package that goes beyond simply salary. That’s why, when you join DWF, you’ll be given a choice. You can pick from a range of benefits, allowing you to build a package that suits your needs and lifestyle, as well as those of your family. In addition to our standard benefits (medical insurance, life insurance, pension and 25 days annual leave), we offer flexible benefits which include season ticket loans, holiday buy / sell scheme, gym memberships, health assessments, cycle to work, retail vouchers and dining cards.