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Beringer Tame
,
London, Greater London
Performance Marketing Lead
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Job Type: Full-time |
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Salary: £30,000 per annum |
Overview
A chance to be part of the changing world of online wine sales as the Performance Marketing Lead for a fast growing marketplace. Primarily focussed on owning PPC activity, there is significant scope and scale ahead for a switched-on, commercially-minded Performance Marketing executive to join as their ecommerce growth really matures. Key responsibilities: Performance marketing Managing PPC and Shopping campaigns on Google Adwords and Bing Ads, as well as social and retargeting networks Testing Implement A/B and multivariate testing to continuously improve ROI and performance. Landing page testing and optimisation Optimisation of all PPC activity, including bid management, creative and engaging copywriting and competitor benchmarking Budget management Monitor and adjust spend inline with targets Reporting Track KPIs to assess performance, compile analysis and produce reports Stay up to date with performance marketing trends and activity Based in Central London Digital Marketing Executive - Performance marketing - PPC executive - PPC manager - Paid Search Manager