Marketing Intelligence Manager

Better Placed Limited ,
Chertsey, Surrey
Salary: £200 per day

Overview

Marketing Intelligence Manager Contract - 10 months Surrey £250 per day An exciting opportunity has been created for a Marketing Intelligence Manager on a contract basis, within a leading consumer durables brand. This role sits within their shared service side of the business, and holds responsibility for managing a number of suppliers who provide secondary data sources for the business, from white goods to smart phones You'll be a critical part of the team that monitors market and cultural trends, ensuring there is a bank of key primary data for the business. Key activities you might take part in could include creating a view of the landscape of changes in the mobile category, and helping the brand to identify key strategies. You will also work closely with key stakeholders responsible for individual categories and creating analytical reports and ensuring the data being purchased is fit for purpose. About you: Well-developed insight generation skills. Experience of interacting with key stakeholders. Preference is for client-side experience, but data or insight agency experience considered if relevant cross-over. Experience of writing integrated reports. Experience of dealing directly with clients, understanding the questions they ask and how clients think. Key ability in making marketing strategy recommendations, go to market recommendation s etc. Experience of working with large data-sets around audiences with more of a marketing strategy background.