Xexec
,
London, Greater London
DemandGenerationMarketing Specialist
Overview
Job Description
We are looking for an enthusiastic Demand Generation Marketing Specialist to help us deliver our marketing plans for 2020. You will be joining a company that is already working alongside some of the biggest brands in the world. You'll be an ambitious marketer who wants to have a real impact on the future growth of a business as well as take ownership of results. The Demand Generation Marketing Specialist will be responsible for: * Creating email cadence campaigns using Sales Loft to help sales convert leads into opportunities * Championing marketing automation and implementing automation solutions which improve marketing effectiveness * Executing and coordinating email based lead generation marketing campaigns * Supporting the sales team with key demand generation initiatives to grow the sales pipeline * Reporting on campaign success and optimising results by testing different approaches The Demand Generation Marketing Specialist must have: * Significant experience supporting a sales tea to generate qualified sales opportunities through outbound email campaigns * Experience with Sales Loft, Outreach.io or a similar marketing automation platform. * Comfort working with data and CRM technology (Hubsport, Salesforce or similar) * A hands-on approach, continuously executing and delivering results * A self-driven, creative mindset, constantly leading initiative * Experience with marketing automation tools, online ads, social media and analytics * Excellent communication skills and ability to explain ideas to senior stakeholders This is a great opportunity to join a thriving business and to take the next step in their career, gaining experience at a fast growing technology business. Apply for this Job