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Acxiom Limited
,
London, Greater London
Agency Sales Lead
Overview
Job Description
Click here to see our Recruitment Privacy Policy . Job Title: Agency Sales Lead Location: London based, with travel to client sites as required Salary: 55,000 + competitive OTE Posting date: 29.05.2020 Closing date for applications: 27.06.2020 We are looking to hire an Agency Sales Lead to work alongside the Acxiom product, global data and marketing teams as the coordination point for Acxiom media agency services and products. The Agency Sales Lead will focus on; Creating and executing a plan for revenue growth Creating collateral on existing and new products to take to market Identifying and building relationships with individuals within the media agencies responsible for; data strategy, media planning, digital activation revenue growth and profitability as indicated by account plans Drives efforts to expand and grow Acxiom's revenue through new logo, upsell, increased campaign adoption, increased product adoption. Growth in the number of agencies and their brands that activate Acxiom data products. Expanding the opportunity that Acxiom data is used within agencies into all addressable channels; programmatic, social, addressable TV, Digital OOH The ideal person will use their existing contacts to drive efforts to expand and grow Acxiom's revenue across the agency landscape with focus on the major media agencies through creating demand for Acxiom data (Custom audience creation, Measurement, Analytics) and through establishing and cultivating ongoing relationships with senior stakeholder. They will plan and select the most appropriate sales strategies and approaches and educate clients on the merits of Acxiom's range of data capabilities and expertise. Key Skills * Strong experience selling Data solutions to media agencies * Demonstratable knowledge of Acxiom Products; Infobase and Personicx * Understanding of GDPR and the use of data * Experience in use cases for data online and offline * Understanding of the Martech landscape and main players * Demonstrated ability to understand the customer's business and align key insights to client priorities and link to Acxiom value proposition. * Excellent pipelines management, preferable experience on Salesforce * Keeps abreast of industry trends and best practices in order to better connect with clients and provide a unique perspective. * Ability to influence key decision makers and independently close deals. * Experience of launching new products to market * Experience of expanding into new markets * Experience of working with different data types; PII and digital * In depth understanding of LiveRamp Data Store * In-depth understanding of the programmatic process Additional Locations (if applicable):