Consumer Insights and Brand Marketing Manager

Optamor ,
Portsmouth, Hampshire

Overview

You could stay where you are…or you could join Checkatrade. We’ve created an amazing hybrid role for a Consumer Insights & Brand Manager to join our growing business. Working within our B2C Marketing function you will deliver detailed research on consumer and market insights across brand and product while also driving continuous development across campaign management and brand activation. Passion for insights and flair for campaign delivery? Get in touch Where do you fit in? Spearheading a consumer insight led approach, you’ll design, plan and arrange marketing research to inform our current and future consumer marketing activity. Additionally, you’ll also work closely with the Consumer Marketing Director and external agencies to create and deliver world class marketing campaigns. This includes management of above the line media plans and creative assets as well as identifying resource needs internally and externally. Through deep understanding of consumer behaviours, needs and trends you will produce innovative and original ideas that drive audience growth and articulate our brand purpose. What’s in it for you? An exciting opportunity to join a household digital brand that is investing heavily on its future. A niche role pulling on your capability across market research and creative campaign delivery. Competitive salary with an excellent benefits package and a 35-hour working week. What do you need to succeed? Passionate about all things consumer – you will need extensive experience in market research brand building, campaign planning and marketing activation. Strong operational management and organisational skills including agency management. Analytical yet creative, focussed on getting things done while engaging the teams and bringing them along. A confident presenter – you will be comfortable sharing your insights and vision to senior business leaders. About Us Checkatrade is the consumer choice for finding a local reputable and reliable tradesperson. For over 20 years, we've been the place where reputation matters most - and if you join us, you’ll ensure that our teams continue to uphold these high standards. With over 38,000 of only the best trades on our books who've passed a robust vetting process, we're staying true to our core business belief which is - 'Checkatrade does the checks so you don't have to.' We're currently going through a period of significant investment and growth and we're looking for exceptional people to join us on our journey to help us achieve our ambitious goals. This is an exciting time to join our team. This job was originally posted as www.totaljobs.com/job/89889208