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Oxby & Parke Recruitment
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Marlow, Buckinghamshire
Insight & Planning Analyst
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Job Type: Full-time |
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Salary: £23,000 per annum |
Overview
The Company: An expanding Advertising Services division of well known, international brand headquartered in Marlow. A progressive, forward thinking business, offering excellent benefits and plenty of scope for professional development and career progression. The Role: The purpose of the role is to deliver cross functional support to the Planning & Insight Team across the entire client base. This includes: Planning Develop a working knowledge of data sources and techniques to solve client targeting objectives Interpretation of targeting briefs to provide best solution to achieve client objectives Production of Rankings, Profile and Maps using GIS software. Develop and update predictive response models Reporting and Analysis Provide regular (daily, weekly, monthly) campaign performance reports Provide analysis and insight with the above as required Produce presentations on campaign performance showing trends, analysis, learnings and actionable recommendations Provide presentations on overall market insights & support with new client pitches Schedule production for bookings Preparation of optimised schedules for media activity Liaise with Client Services and delivery teams to process bookings efficiently About You: We are looking for a logical, analytical thinker with an excellent attention to detail. Naturally a team player, problem solver with a hunger for knowledge. Key Skills & Qualities Strong evaluation and analytical skills - able to analyse and interpret data and results logically, spot trends, make inferences, contrast and compare results, draw conclusions and make recommendations. Attention to detail - able to work to a high degree of accuracy when preparing all documents and reports Time management & organisation - capable of managing multiple tasks effectively, managing projects and achieving deadlines Communication - good verbal and written communication skills along with ability to set realistic expectations on all work Proactive problem solving - propose solutions to problems and action them