City Relay
,
London, Greater London
PR, Brand and Content Manager
|
Job Type: Full-time |
---|---|
|
Contract Type: Permanent |
|
Salary: 45000 per annum |
Overview
City Relay is a leading short-let property management company providing a hassle-free experience to homeowners across London. We offer a personal and local service for Londoners who are looking to earn more from their home or property portfolio. Our local approach is a unique concept and one that has enabled us to grow rapidly. We are already one of the leading companies in London but our goal is to be THE leaders and that’s where we need your help. We are looking for a friendly, smart and dedicated individual to join our team as PR, Content and Brand Manager. The successful candidate will identify City Relay pillars of communication and then guide the creation and distribution of content. Your ultimate goal will be to attract and retain City Relay’s audience and clients by telling our brand story and developing our brand presence through content, social media, PR, awards and events. Alongside the Head of Marketing, you’ll also be responsible for being the brand guardian. RESPONSIBILITIES: Create engaging content and campaigns, across owned and earned marketing channels (content, website content, blogs, video, podcasts, social media, newsletter etc.), to ensure consistent growth of traffic Own and develop the brand’s tone of voice across relevant target audiences Create and own the content strategy and calendar, working cross-functionality with key internal stakeholders, to gain a steady flow of content from the teams. Manage the social media organic content, across Facebook, Instagram, Linkedin & Twitter to grow our brand following and engagement metrics. Build a video content strategy to distribute across owned channels and launch an effective YouTube presence Design and oversee the design and photography work for content pieces such as infographics and case studies. Compile award entries and manage the application process Develop marketing materials, including newsletter and e-zine campaigns (HTML, WordPress, emailers) Establish and manage events for clients, potential clients and the industry Manage our brand presence through our unique Reception Spaces - retail spaces that enable guests to check-in and out. Making these modern, leading retail spaces that serve guests and generate business Use your PR contacts in the hospitality and broader press to gain regular coverage in a variety of publications, using PR platforms to support Develop brand partnerships and relationships to support brand coverage Support sustainability messaging for the business, recommending initiatives to build brand message Reporting on the successes and challenges of all of this activity REQUIREMENTS: 3-5 years' experience in a similar role within property or hospitality with a strong track record of delivering growth through content, social media and brand Strong contacts within the property, hospitality and broader press Excellent written English and copywriting skills across blogs and social media Strong knowledge and experience across all social channels A creative mind to manage and develop the content plans Self-motivated, self-disciplined, highly organised and hard working Strong attention to detail Bachelor’s Degree educated in management, marketing, communications, or journalism, is a plus Passion for the short term letting, hospitality or property industry is a plus Photoshop and other creative software experience is a plus BENEFITS: Negotiable/Competitive Salary Join an exciting industry and a fast-growing start-up Career growth opportunities Company mobile phone and Apple products (iMac, additional screen etc.) make your life easier 15% discount in our City Relay properties for friends and family Hundreds of discounts through Perkbox Unlimited video GP consultation Monthly company social events Who doesn't like a birthday cake? We buy the best cakes Day off on the week of your birthday Working with an amazing team - young and dynamic. What is better than working with your friends? Work in the heart of Notting Hill, on the famous Portobello Road Amazing location with a top-secret balcony to use during your lunch