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MADE.COM
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London, Greater London
Paid Search Manager (French Speaking)
Overview
Job Description
Job Title: Paid Search Manager Department/Group: Acquisitions Line Manager: Head of SEM Location: London (Old Street) Contract Type: Permanent Travel Required: No Who we are At MADE.COM we believe that everyone should have access to great design. So, weve taken a unique approach to making and selling furniture - no middlemen, no agents or importers and no high street stores. Instead we work directly with designers and manufacturers so we can offer high-end furniture at attractive prices. Its not an easy task it takes a creative and dedicated team to make it happen where everyone has an important part to play. We combine our individual passions and skills to create innovative work thats as exciting and unconventional as the business itself. Its a place where all ideas are listened to, where brainstorming means job titles get left at the door and where a self-starter can really make their mark. What youll be doing As Paid Search Manager, you will partner with the paid search team and the Country Manager for France to deliver performance to the KPIs set. You will own day-to-day optimisations on the channel, design and implement innovative test ideas, budget management, performance reporting, and additional duties relating to ensuring performance is on-target or exceeds expectation. This is your day * Understanding of setting up, analysing, and optimising large scale Paid Search campaigns * Demonstrable ability to perform detailed root-cause and opportunity discovery analysis * Concisely articulate performance updates to the Country Manager and Country team * Collaborate with the paid search team and the Country Manager, as well as all other marketing channel leads to deliver performance to target * Develop test plans to continually test and refine campaigns * Accountable for thought leadership to improve outcomes for own campaigns and overall team performance * Work with internal and external teams to achieve revenue and ROAS targets * Manage and create direct partnerships with media owners to develop first to market advantages with new product releases, as well as having direct learnings of best in class from product owners * Collaborate with all marketing members to ensure the online acquisition marketing is in line with the overall marketing strategy for Made.com * Report on competitor marketing and market trends to better optimize Made.com channels * Stay up to date with emerging technologies and the evolving digital landscape Requirements What youll need * Extensive experience optimising paid search campaigns to meet campaign objectives * Love data, analytics and surfacing insights - methodical with great attention to detail * Strong proficiency in MS Excel/Google Sheets * Excellent communication skills Advantageous: * Retail performance marketing * Experience with Google Shopping * Bid management tools (SA360, Marin, Kenshoo e.t.c.) * Feed management tools * Experience using Google Analytics * An undergraduate degree in Marketing, Computer Science or quantitative or logic based field such as Economics, Statistics, Engineering, Applied Mathematics Benefits What we offer * Great opportunities to make the role your own and get involved with exciting projects in a fast-paced, creative and fun office environment. * Were proud of our diverse, supportive company and culture. Our very own in-house Culture Club plans a variety of activities from our annual parties, Friday drinks, social events and more. * Temptingly good employee discounts on MADE.com (30% for you and 15% for your family & friends). * 25 days holiday per year (on top of bank holidays), plus an extra day for every year, served up to a ceiling of 30 days. * We know that flexibility is important. Our Everyday Flex policy enables you to determine your start and finish times, and were open to discussing other flexible working arrangements too. * Free, unlimited access to over 13,000 eLearning courses to support your development. * We believe its important to give back, so we give you one paid day off each year to get involved in any community or charity volunteering activity of your choice. * Excellent employee benefits including private healthcare (with discounted gym membership), pension, life insurance, eyecare vouchers, cycle to work scheme and season ticket loan to name but a few. Up your street? Apply for the opportunity to join our growing team in the heart of Shoreditch! MADE is committed to creating a diverse and inclusive work environment, where all of our employees have equal access to opportunities and everyones voices are heard. We respect and value all differences (seen and unseen) and encourage applications from all backgrounds, which will be considered regardless of race, colour, religion or belief, gender expression, sexual orientation, national origin, pregnancy and maternity, disability or age.