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Honeywell
,
Leicester, Leicestershire
Channel Marketing Manager
Overview
Job Description
What you will be doing? * You will own and execute a UK&I Marketing Plan including digital campaigns, events and product specific information to achieve sales growth targets. * Initiate and handle demand generation campaigns and develop existing channel partner programmes. * Be responsible for the launch readiness plan and execution for new products and services. * Analyse sales trend data to focus future marketing efforts. * You will support creative development, deployment through the sales organization, and measurement of the results. * Implement the overall business strategy into the different go-to-market channels. * Manage pricing and price lists for all customers. * Develop channel partner capability and collaborate on robust channel communications. * Analysis and reporting of program efficiency; recommendations for improvement. We're looking for: * Bachelor's level degree qualification. * Previous marketing or communications experience. * Previous success in demand generation (check relative ROMI, lead to revenue figures). * B2B experience channel partners. * Matrix organization experience.