Influencer Marketing Manager - THG Ingenuity

The Hut Group ,
Manchester, Greater Manchester
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Job Description

About THG: THG is one of the world's fastest growing and largest online retailers. The company owns and operates many leading brands including LookFantastic.com, Grow Gorgeous, Mio Skincare, Hale Country Club, ESPA and MyProtein.com - The world's #1 online sports nutrition brand. We create brilliant digital brand experiences and our in-house team design, develop and build a bespoke proprietary technology platform that is used by hundreds of millions of people worldwide. Our culture is fast-paced and ambitious - we like to move twice as fast others believe to be possible. This belief is a fundamental part of the DNA that has supported our incredible growth. Our people are our strength and we have over 6,000 diverse, smart thinkers across the globe who are encouraged to think creatively and are empowered to turn their ideas into actions. About the division; Ingenuity: THG Ingenuity is a fully-integrated digital commerce ecosystem, designed to power brands without limits. End-to-end, global, and scalable, our proprietary tech platform represents a single, unified solution, overcoming challenges and taking brands direct-to-consumer. Our client portfolio includes Nintendo, Nestle, Unilever, Honda, Proctor and Gamble, amongst others. Built to empower both brands and customers alike, the Ingenuity ecosystem takes all the pieces needed for successful e-commerce propositions, and places them under one roof. Encompassing everything from hosting and data science to warehousing, fulfilment and marketing, we simplify the minefield of digital commerce. Requirements The Role: The Influencer Marketing Manager will be a proactive, creative and hardworking individual who's passionate about influencer marketing and social media. The ideal candidate will have an agency background with proven client services experience and ability to create bespoke strategic planning, as well as experience in managing large budget influencer campaigns. They will be an excellent communicator with the ability to build solid relationships both internally and externally, as well as having strong negotiation and organisational skills. Responsibilities will include: Managing budgets, influencer relationships and campaign performance. Research and identification of suitable influencers across the Health and Supplements sector, but also within Beauty, Fitness, and Lifestyle. Manage your own account portfolio, creating and managing campaigns according to each client's objectives. Complete end-to-end relationship management with influencers, from initial outreach emails to processing payments. Input into creative campaign ideas and strategies to build global brand awareness. Use tools including Excel, Google Analytics, Tableau amongst others to analyse and report on influencer performance Liaise with Content, Social, Campaign and Digital teams to execute 360 marketing campaigns and amplify influencer coverage. Create presentations and reports to clients on Weekly, Monthly and Quarterly basis. Requirements: A genuine interest in Influencer Marketing and an ambition to be at the forefront of this exciting area of digital marketing. A background in influencer marketing working at an agency or platform with proven client services experience. Experience in managing influencer campaigns with wide range of objectives and KPIs. An understanding of how influencers can play a key role in building brand awareness, affinity, content creation and driving commercial value for brands. Knowledge of both current and emerging global platforms including but not limited to Instagram, Facebook, YouTube, TikTok, Blogs, etc. Outstanding communication, negotiation and organisational skills. A proactive self-starter with a problem-solving attitude. Benefits * Competitive Salary * Company Bonus * Company Discounts * On site GP and Physion * Pension

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