Influencer Marketing Manager - Mybrands

The Hut Group ,
Manchester, Greater Manchester
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Overview

Job Description

About The Hut Group THG is one of the worlds fastest growing and largest online retailers. We have over a decade of experience building and growing brands in the Beauty and Wellness sectors, in over 160 markets. We create brilliant digital brand experiences and our in-house team design, develop and build a bespoke proprietary technology platform that is used by hundreds of millions of people worldwide. With a world-class business, a proprietary technology platform, and disruptive business model, our ambition is to be the global digital leader. Our culture is fast-paced and ambitious we like to move twice as fast others believe to be possible. This belief is a fundamental part of the DNA that has supported our incredible growth. Our people are our strength and we have over 7,000 diverse, smart thinkers across the globe who are encouraged to think creatively and empowered to turn their ideas into actions. To support our ambitious growth, we are looking for commercially astute, ambitious individuals that can bring fresh and innovative thinking to THG and play a part in driving the Group forward on its truly exciting journey. About the Brands - Mybrands Myvitamins has seen impressive year on year growth and has forged a place in the market as a complete online destination for all things health and wellness, from core vitamins, minerals and supplements to superfoods, protein and snacks. Making health and wellness simple for our customer with high quality products that wont break the bank. Myvegan grew from a desire to make plant-based well-being simple. That means being mindful of the ingredients we use in all of our products we always want to know exactly where theyve come from and why they deserve to make the final cut. Its our mission to offer the best range of natural and dairy-free choices, because we dont know about you, but were sick of hearing how much youre missing out on by going green. So were taking a stand by showing off all of the amazing things you can have with a plant-based lifestyle, starting with a handful of our favourite nutrition essentials and a vision to provide a complete source of holistic well-being for all. Weve sown the seeds, so to speak. Responsibilities will include: * Research and identification of suitable influencers across various categories including Beauty, Fitness, Fashion and Lifestyle * Manage a specialist division and oversee all influencer relationships. * Ownership of the THG Ingenuity Influencer Database * Complete end-to-end relationship management with influencers, from initial outreach emails to processing payments * Input into creative campaign ideas and strategies to build global brand awareness * Use tools including Excel and Google Analytics to analyse and report on influencer performance * Liaise with Content, Social, Campaign and Digital teams to execute 360 marketing campaigns and amplify influencer coverage * Support the PR Team with ad hoc tasks, including the organisation and management of PR events Requirements * A genuine interest in beauty and retail, and an ambition to be at the forefront of this exciting area of digital marketing * An understanding of how influencers can play a key role in building brand awareness, affinity, content creation and driving commercial value for brands * Influencer & Event management * Knowledge of both current and emerging global platforms including but not limited to Instagram, Facebook, YouTube, TikTok etc. * Outstanding communication, negotiation and organisational skills * A proactive self-starter with a problem-solving attitude * Keen interest within the Vegan industry Benefits * Competitive salary * Company bonus scheme * Company pension scheme * Onsite Doctor * Discounts across all of our brands - up to 40% * Discounted Gym membership * Training program via the THG academy * Leadership and Development training throughout your career * An exciting, fast paced working environment where you will work with and learn from the best in the business

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