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Charlotte Tilbury
,
London, Greater London
Global Senior Brand Manager, Makeup
Overview
Job Description
The Role: The role is responsible for leading and driving through global marketing campaigns, across all markets, for the Charlotte Tilbury brand. Working with the Global Director of Marketing and across in house creative, digital and NPD teams, and regional partners, you will build and deliver 360 ground-breaking global marketing campaigns, supporting both new product launches and core franchises. The role will also be instrumental in helping market and distribution expansion plans, cascading knowledge from one market and / or retailer to another. Key Responsibilities: * With the Global Director of Marketing and Global Product Development team, champion key categories with knowledge from prior launch learnings, marketing and consumer research, competitor updates, pricing validated by accurate P&L management and additional key learning opportunities from ct.com. * Collaborate with the development and creative team to craft the product concept based on consumer and market insights that are in line with the Charlotte Tilbury brand. * Work closely with the copy writers to write all new product treatments: product stories, pack copy, press notes, product name, shade name. * Briefing and overseeing the development of global marketing campaigns for new product developments that have a consistent global brand tone of voice but optimised for local markets. * Partner with Visual Merchandising, PR, Social, Digital, E-Commerce and Content Teams to ensure the cohesion of campaign messages and visuals for all origination projects lead creation & sharing of brief to Global Store Design team. * Proficient knowledge in the media landscape and partner with the local teams to offer guidance on relevant touchpoints related to campaign objectives. * Craft clear marketing toolkits exciting the business on the new launch/campaign providing them with a complete kit to flawlessly execute the innovation/campaign in a timely fashion. Key Selection Criteria: * Extensive and proven experience of product marketing role, supported by strong NPD experience, ideally within beauty / luxury / fashion industry. * Resilient, tenacious, confident self-starter who can flourish in an entrepreneurial/start up environment and hit the ground running. * Insight driven decision making - balancing art with commerce. Must be proficient in combining quantitative and qualitative date to form strategies and inform decision making. * Innovative problem solver and creatively driven. * Strong people management skills with the ability to multitask and motivate. * Excellent verbal and written communication skills. * Results orientated with an impeccable work ethic. About the Charlotte Tilbury Brand With over 27 MAGICAL years in the beauty industry, Charlotte Tilbury MBE - the world's No1 makeup artist - launched her ICONIC beauty company in September 2013 to record-breaking results and critical acclaim. The success since has been truly phenomenal. The award-winning collection of magic makeup and skincare innovations is adored by supermodels, starlets, entrepreneurs & icons. It is one of the fastest growing beauty companies GLOBALLY, has won countless awards and has broken records across countries, channels and categories. We have SO many exciting opportunities for you to join the Dream Team in our beautiful Central London Head Office. At Charlotte Tilbury Beauty, we love what we do and strive to be the best. Dare to dream it, dare to believe it, dare to do it! Join our team of LIMITLESS THINKERS and RULE BREAKERS and help make beauty dreams come true ALL around the world!