Data Analyst

Kantar ,
London, Greater London
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Job Description

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. To start a career that is out of the ordinary, please apply... Job Details We have an exciting opportunity for a Data Analyst to join our Media Division, specifically the BARB service, on a 6 months maternity cover contract. This position is specifically focused on supporting Dovetail Fusion and metadata compliance reporting queries. This is a unique position as the candidate will need to combine both technical and analytical skills to understand and investigate the source of potential problems in the Dovetail integrated dataset. This will require the candidate to have a comprehensive understanding of the input data from census, panel, transmission logs, audited sites, metadata master file (CCIDS, CDMF) and how algorithms are used to combine this data and how the data is finally produced. The successful candidate will need to feel comfortable with complicated statistical computations and algorithms. It is not required of this role to create those algoirthms but being able to understand how they work in order to see where problems may occur. BARB is the official provider of television audience viewing figures across all channels available to watch in the UK. BARB is jointly owned by the BBC, ITV, Channel 4, Channel 5, Sky and the IPA (Institute of Practitioners in Advertising) and is a not for profit company. Broadcasters use audience ratings to evaluate the success of programmes and to devise future programming schedules. Our information is also used by commercial TV stations, advertising agencies and advertisers to negotiate prices for commercial airtime and to plan TV advertising campaigns. When it was originally created, the BARB contract covered only television viewed through a television set. Nowadays, however, audiences can watch through many different devices - PCs, laptops, tablets. As a result, the BARB service has adapted to include measurement on all devices. Part of this involves extending the task for panellists - measuring not only their televisions but also their PCs, laptops and tablets. In addition, the BARB TV Player Report is a new project for BARB that has been introduced to collect census level data on viewing to broadcaster players (e.g. BBC iPlayer). This uses tags in broadcaster players to collect all viewing data in the UK (not just for the panellists). Kantar is also running this contract. Project Dovetail Fusion is combining these two types of online data (panel and census), and has been producing live data for the industry since September 2018 Nobody knows consumers better than Kantar. Providing insight and inspiration to help clients flourish in an extraordinary world, we bring together 9 of the world's leading research, data and insight brands. Our global team of 30,000 people in more 100 countries delivers specialist insight, business strategies and consultancy support. KEY OUTCOMES * Understand the QC reports the application generates and ensure that the data delivered is of quality * Support development of QC checks and routines to isolate and report on potential problems in the final dataset * Respond to issues highlighted in QC reports - or by stakeholders - coordinate communication and resolution of the problem * Escalate issues to relevant other teams (e.g. if an input issue to those responsible for that; if an algorithm issue to the data science team) * Maintain knowledge base of the observations and resolutions of any problems which can easily referred to in the future * Identify steps that need to be taken to prevent problems from repeating * Make sure that client and/or broadcasters are keep up date on any issues with the data and are briefed accordingly on any work required from them to overcome or prevent problems CAPABILITIES * Experience with multiple types of data - panel data, census data * Experience or qualification in some of the following might be helpful in investigating issues: Must have * Understanding of Cloud (basics of server setup, access, security) * Some shell scripting skills * Database skills (Oracle, or any SQL) * Python Good to have * Linux/Unix * Basic of Java run time environment * Nagios * Overview of Hadoop/Spark eco system * Excellent communications skills, both verbal and written, with the ability to control communications flows * Highly numerate and analytical, with some understanding of marketing science analytics * Experience of data analysis/and or analysing large datasets, Developer Skills an advantage * Quick learner & self-starter who can use technical Forums to when stuck with issues and willingness in investing time & effort to understand datasets associated with this domain JOIN US At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture,

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