Head of Marketing, LeoVegas UK

LeoVegas ,
Newcastle upon Tyne, Tyne and Wear
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Company Description LeoVegas Group is a premier GameTech company and is at the forefront of using state-of-the-art technology for mobile gaming. In 2017, the company passed the threshold for being classified as a unicorn, i.e., a start-up valued at more than USD 1 billion and the company's shares are now listed on the Nasdaq Stockholm. A large part of this success can be credited to an extreme product and technology focus, coupled with effective and data-driven marketing. Currently, there are 900+ employees in the LeoVegas Group worldwide, with 140+ of them being based at LeoVegas UK in Newcastle upon Tyne. At LeoVegas UK we provide managed services for 13 brands targeted at the UK market, these offer Casino, Live Casino, Bingo or Sports Betting products to their customers. The most notable of these brands are LeoVegas, Pink Casino, Bet UK, 21.co.uk and Crown Bingo. Our company passion is to be 'King of Casino'. Job Description This brand new role is incredibly exciting as we look to recruit a Head of Marketing to join LeoVegas UK. In this newly created role you will have overall responsibility in leading our Acquisition team and driving the overall player acquisition strategy and supporting budget for 13 UK-facing casino, sports betting and bingo brands. Role Responsibilities * Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan and media mix when opportunities are identified * Lead a team of ambitious marketing managers in achieving financial KPIs and revenue targets * Define marketing objectives and be accountable for their achievement, overseeing delivery by colleagues across the wider marketing team * Act as a trusted business partner to gaming, sportsbook and design and serve as a point of contact for marketing on the senior management team * Translate marketing propositions into marketing campaigns that deliver sustainable revenue Qualifications Required Experience * At least 5 years full spectrum marketing experience with 2+ years management experience * Betting and gaming experience preferred but candidates with a proven track record in other high-growth, fast-paced industries will be considered * Experience of working as part of an international team Skills and attributes * Growth mindset - you will always be looking at new and creative approaches to your work * Track record of running successful campaigns for a challenger brand * People-centric focus with experience of building and leading high-performing teams. We're hugely committed to growing and developing our internal talent and you will share that passion * You will be able to show us how you have been able to influence senior management and drive change IMPORTANT We are in a fortunate position to be continuing business as usual during the ongoing situation regarding the Covid-19 outbreak. We will be conducting all our interviews over Zoom during this time and should we find the perfect candidate for the role we will be offering the position having completed the whole process virtually. This means, it's likely when the successful candidate starts the position, they will be working from home after we have (contactlessly) delivered their equipment. This role will be office based once things return to normal, at our offices in Great Park, Newcastle Upon Tyne (NE13). Additional Information As a LeoVegas UK employee you will enjoy full private health care, mobile phone for work and personal use and a competitive company pension scheme. We provide snacks and treats as well as access to formal coaching and fantastic development opportunities that will help you achieve your true potential. Successful applicants will be required to complete a full DBS check. If you would like to work for one of the fastest growing companies in the North East of England then please apply now. Qualifications: Required Experience At least 5 years full spectrum marketing experience with 2+ years management experience Betting and gaming experience preferred but candidates with a proven track record in other high-growth, fast-paced industries will be considered Experience of working as part of an international team Skills and attributes Growth mindset - you will always be looking at new and creative approaches to your work Track record of running successful campaigns for a challenger brand People-centric focus with experience of building and leading high-performing teams. We're hugely committed to growing and developing our internal talent and you will share that passion You will be able to show us how you have been able to influence senior management and drive change IMPORTANT We are in a fortunate position to be continuing business as usual during the ongoing situation regarding the Covid-19 outbreak. We will be conducting all our interviews over Zoom during this time and should we find the perfect candidate for the role we will be offering the position having completed the whole process virtually. Th

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