Senior PR Manager - Luxury Fashion

The Hut Group ,
Manchester, Greater Manchester
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Overview

Job Description

About The Hut Group: THG is one of the world's fastest growing and largest online retailers. We have over a decade of experience building and growing brands in the Beauty, Wellness and Fashion sectors, in over 160 markets. To support our ambitious growth, we are looking for commercially astute, ambitious and creative Senior PR Manager who can bring fresh and innovative thinking to THG and play a part in driving the Group forward on its truly exciting journey. Our culture is fast-paced and ambitious - we like to move twice as fast others believe to be possible. This belief is a fundamental part of the DNA that has supported our incredible growth. Our people are our strength and we have over 6,000 diverse, smart thinkers across the globe who are encouraged to think creatively and empowered to turn their ideas into actions. About the Division: In this role you will be responsible for driving the development and implementation of the PR strategy for the Luxury division of THG which includes multiple sites (Coggles.com , Thehut.com , Allsole.com , Mybag.com). About the Role: * Responsible for creating and executing the global fashion PR strategy for brands such as Coggles, The Hut, All Sole and My bag * Growing brand awareness of our websites amongst targeted audiences * Contributing to the management of budgets for individual projects such as press and launch events * Building relationships with key journalists and the wider teams within the Group * Managing influencer relationships, brand ambassador relationships and activity with them * Managing and mentoring junior members of the team * Liaising with media through a mix of channels, from traditional to social and consumer Requirements * Will have Consumer PR experience in fashion * Experience of launching brands and handling the re-brand of sites * Experience of organising and executing events to press and consumers * Competent in the development and management of media campaigns for luxury fashion brands * Excellent written communication skills, being well-versed in writing press releases and proposals * Collaborative team player with the tenacity to drive results and ambition to progress within an extremely talented team * Friendly, positive, can-do attitude who thinks outside the box, is creative and goes the extra mile to drive initiatives * Competent in working on integrated consumer communications campaigns and can devise and implement plans with creative flair * Good understanding of relationship between PR and SEO Benefits * Competitive salary * Company pension scheme * Onsite Doctor * Employee discounts * Company bonus scheme * Childcare vouchers

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