Senior Product Manager

Michael Page Marketing ,
Guildford, Surrey
Job Type: Full-time

Overview

A leading UK University based near Guildford are looking to recruit a Senior Product Manager to lead the online and offline marketing activities for one of their key products. Client Details Our client is a leading UK University based near Guildford. A leader in their field, they are outperforming the market and have a high-performing and well established marketing team. Description The Senior Product Manager will own, plan and deliver the product marketing strategy for a key area of products. This is a key growth product so this is an exciting time to join the team. Working across the whole customer journey, you will be responsible for driving awareness, applications and increasing conversion within the business area. You will be the expert on the programmes and develop in-depth market knowledge on our target audience and competitors. You will act as the voice of the programmes within the organisation, carefully researching customer needs and experiences. The role will require the planning of all marketing activity covering online and offline. The post will work with a number of teams, both direct and indirect reports requiring a collaborative approach to achieving results. Profile Significant experience of product marketing having built and delivered multi-platform plans. Experience working in a further educational environment with a focus on successfully marketing programmes to a variety of audiences. Proven experience in planning, managing and delivering product marketing campaigns working across the whole marketing mix and throughout the whole customer journey including online and offline strategic marketing plans Exemplary communication skills and the ability to work cross functionally Proven ability to achieve targets / goals and deliver projects within time-scales and to budgets Job Offer Between £50,000 - £60,000 depending on experience with excellent benefits including 30 days holiday