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Energy Industries Council
,
London, Greater London
European Membership Manager - Energy Industries Council
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Job Type: Full-time |
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Salary: £35,000 per annum |
Overview
Purpose / Role To develop membership in the European region and retain existing member companies. Account management of new and existing member companies. Key aims and objectives To recruit EIC member companies in the European and maintain a good working relationship with them To retain new and existing member companies by providing excellent customer service, responding to member needs in a timely fashion and encouraging member engagement To represent the EIC brand well by creating a good first impression, promoting the benefits of our products and services, and maintaining a high degree of professionalism To work closely with all colleagues within the Membership and Marketing team and key colleagues across the EIC to achieve recruitment and retention targets Prime responsibilities and duties Recruitment Generate leads from various sources. Specifically web enquiries, referrals from colleagues and contacts from events. Ensure all leads are recorded in the CRM. Convert as many leads as possible by proactively identifying and segmenting relevant companies for membership, setting up meetings within agreed time spans, putting together tailored company presentations, promoting the benefits of membership and following up with contacts. Enter all interactions in the CRM. Achieve membership recruitment targets based on quarterly and annual regional forecasts Once recruited, follow up with new member companies within agreed time frame to provide training, support and information required so that members can maximise their membership. Enter all interactions in the CRM Retention Schedule E Business meetings and meetings with existing member companies in response to requests for training, information or assistance Using the CRM and other in-house data sources, develop a good understanding of members in your region and interact with member companies to: (a) Ensure that they are fully aware of the range of member benefits on offer (b) Encourage them to use or participate in EIC services and activities via our international offices (c) Enter all interactions in the CRM. Proactively identify companies with low engagement levels and follow EIC guidelines to resolve any issues and reverse as many potential resignations as possible Work in conjunction with the Membership team and relevant colleagues to ensure that all requested resignations are dealt with immediately. Continue to monitor and work closely with outgoing member companies to try to turn around resignations. Record all interactions in the CRM Allied occasional duties Participate in or lead on any special projects that may be required (these may also include the occasional trip to UK and overseas exhibitions depending on the needs of the business)