Digital PR/Outreach Executive

AND Properties Ltd t/a The Student Property Shop ,
London, Greater London
Salary: Up to £50,000 per annum

Overview

In this role as Digital PR/Outreach Executive you will be reporting to the Head of Content and working as a part of a very knowledgeable and passionate team, you will be responsible for delivering key client online PR campaigns by driving offsite promotional strategies, identifying target publishers, blogs and websites, developing relationships and arranging content placements to enhance client visibility. You will have excellent relationship building and communication skills in order to develop relationships with bloggers and publishers to ensure content is promoted. Full training will be given to help you fulfil the role but we are looking for someone with experience to bring their own processes and experiences to the role to develop this channel. The Role Entails • Work alongside the Content and SEO teams developing client link profiles and organic visibility through identification and outreach of relevant potential partner websites • Placement of content/links on publisher websites • Build and maintain relationships with authoritative online publications • Develop strong relationships and represent them to a high professional standard • Work with internal teams to develop an understanding of holistic content strategy and help advise on the content needs of partner sites • Contribute to the development of creative content ideas and wider creative internal brainstorming sessions • Monitor client brand mentions online and responsible for measuring campaign effectiveness • Produce monthly / weekly / ad hoc reports Person Specification • Experience developing outreach strategies • Excellent communication skills to build relationships with publishers and colleagues • A creative thinker and a can-do attitude • Good organisational skills and ability to prioritise workloads • Able to work on own initiative and as a part of a team • Good knowledge of Excel and handling data • Attention to detail • Ambitious, hardworking and eager to learn • Keen interest in all things digital • Knowledge of SEO techniques and strategies is beneficial If you’re the top dog for this role This job was originally posted as www.totaljobs.com/job/89903041