CRM Manager

Badenoch & Clark ,
London, Greater London
Job Type: Full-time
Salary: £47,000 per annum

Overview

My Client, a leading retail company is looking to recruit a CRM Manager to join their team. In the function you will be responsible for creating and developing the brand's CRM, online retention and customer communications strategy, including developing and delivering the email and mobile marketing plan, reporting on KPIs and building long term profitable relationships with our customers. Responsibilities: -Design and implement strategies to ensure customer reward and retention -Develop CRM structures to integrate new data sources allowing for enhanced visibility and new target opportunities -Run all email marketing campaigns across various channels -Devise, test and rollout customer loyalty/reward campaigns -Improve awareness of the brand in the UK -Analyse market trends and CRM agency relationships -Work with Digital Marketing Assistant to support delivery of the CRM roadmap -Report on KPI's and customer marketing activity Essential skills -Minimum of 3 years experience in online CRM marketing within the FASHION and or RETAIL industry -Experience managing retention and CRM programmes and database management -Good copy writing skills -Budgeting and forecasting experience -Good knowledge of web analytics (Google Analytics) and expert in Excel, Word, PowerPoint Badenoch Clark acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. Badenoch Clark UK is an Equal Opportunities Employer. By applying for this role your details will be submitted to Badenoch Clark. Our Candidate Privacy Information Statement explains how we will use your information - please copy and paste the following link in to your browser: https://en-gb/candidate-privacy