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McGregor Boyall
,
London, Greater London
Digital Marketing Manager
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Job Type: Full-time |
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Salary: £50,000 per annum |
Overview
MG138 - Digital Marketing Manager South-West London This client is global v ideo and technology company with a reputation for being one of the most innovative firms in their market. They now need a Digital Marketing Manager to work closely with the Marketing Director and become the in-house digital expert defining the strategy across all channels. You will: Define the digital strategy for the group, leveraging websites, SEO, social media channels and marketing automation, Ensure all content is up to date and consistent across the websites and social pages. Conduct audits on traffic analytics and present recommendations to increase performance, customer experience and to drive lead conversion. Be responsible for the social media accounts and content calendars across LinkedIn, Facebook, Twitter and YouTube, monitoring and listening but also defining KPIs. Collaborate with the wider Marketing team on all business campaigns. Work in collaboration with HR and the Marketing Director on internal communications across their intranet. Work with 3rd part agencies to generate content for social media channels. Own the marketing automation systems and ensure it's full functional, with support from the CRM Administrator. To be successful, you will have: 5 years digital marketing experience, ideally in a B2B business. Comprehensive understanding of digital ecosystem (social, web, SEO). Experience using WordPress for website management. Experience in SEO strategy and platforms (e.g. Moz). Experience using marketing automation platforms (e.g. Marketo, Pardot, Mailchimp). Experience using social content management platforms (Hootsuite). Apply now through the link provided or email Marianna Georgiou at . McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.