Product Features
Blog
Contact Us
Sign In
GradBay
,
London, Greater London
Digital Marketing Manager £35-40K Sustainability Tech Start-Up London
|
|
Job Type: Full-time |
|---|---|
|
|
Salary: £35,000 per annum |
Overview
The Business Established in 2009 this tech start-up works with leading research organisations around the world to help them identify, capture and report the impact of their work, this is achieved through a range of services including training workshops, consultancy services and it’s unique proprietary platform. The Job You will join this small but ambitious team as the Digital Marketing and SEO Manager. The company have a client base mainly made up of university research departments and the global market will be your target audience. The location of this job is split between offices in Kings Cross, Bourne End (Bucks) and working remotely. This is dependent on work requirements but the general split will be two days per week in Kings Cross, two days remotely and one day in Bourne End. The early stages of this internship will be based from the Kings Cross office during the training period. After which you will join the company workflow which entails working in Kings Cross 2 days per week, in Bourne End 1 day per week and remotely 2 days per week. This ratio can change depending on work commitments. Job breakdown: • Develop a website traffic plan to create goals and benchmarks for increasing traffic. • Produce regular marketing reports to identify areas of success and improvement. • Optimise website and social channels for SEO best practice. • Conduct SEO keyword research. • Liaise with (outsourced) content and artwork providers. • Explore paid search strategy and test with marketing budget for meaningful results. • Communicate with partners such as affiliate networks, outsourced PR agencies and internal stakeholders. • Create and distribute email marketing campaigns. • Assist with the look and feel of website. • Contribute to social media engagement and brand awareness campaign. • Develop and integrate content marketing strategies. • Keep up to date with the latest digital trends. • Negotiate with media suppliers to achieve the best price. Who Fits the Bill? • Educated to degree level. • A minimum of 3 years’ experience in B2B digital marketing. • Excellent grasp of social media and website metrics. • Experience with managing email marketing, lead generation and SEO campaigns. • Advanced knowledge of HTML and CSS. • Strong working knowledge of all MS Office products. • Strong communicator with excellent written English. • Excellent time management skills. • Proactive and independent worker who is comfortable working between two offices (Kings Cross and Thames Valley) and also working remotely. • Enthusiastic about trying new technologies. Bonus points for: • Qualification related to Marketing. • Experience in research or impact of research. • Experience working in the University and or Research sector. • Experience working in the IT or SaaS sectors. • Fluency in a 2nd language.