Digital PPC Marketing Analyst

Michael Page Marketing ,
London, Greater London
Job Type: Full-time
Salary: £40,000 per annum

Overview

The role is for some to lead on PPC marketing activity for a growing Technology company who are well backed and have lots of plans to grow. They are based in central London. Client Details The client is a growing Tech company based in central London. They are backed by a leading UK Private Equity company and you will be a key member of the small but growing marketing team. The core business has a B2B focus, but they also have a B2C business that will be more of a focus in the near future. Description The role of Data Analyst (Paid Search) will include the following responsibilities: Lead on all PPC activity - devising strategies and reporting on performance Be hands on with the implementation of online campaigns Constantly work to improve online content based on continuous analysis Able to demonstrate in depth ROI analysis and link it back to monetary figures Build and manage social media channels Profile The successful Data Analyst (Paid Search) candidate will possess the following: You must have excellent analytical skills and be able to demonstrate clear ROI analysis. An ability to conduct statistical analysis of PPC activity with a high degree of competency, is essential. Excellent PPC knowledge, with experience of using Google Analytics and AdWords Experience in Pardot, Salesforce and SEMrush (or similar) is highly advantageous Takes ownership of own work and adopts a problem solving attitude Knowledge of wider Digital Marketing channels would be an advantage (but not at the expense of PPC expertise) Advance Excel user Job Offer This London based role of Data Analyst (Paid Search) offers a competitive salary plus benefits and bonus