Digital Marketing Exec

TABLECROWD TALENT LTD ,
London, Greater London
Job Type: Full-time
Salary: £30,000 per annum

Overview

About the company Our client is a tech start up focused on fast and efficient company communications in times of crises. Today, organisations face a variety of challenges including information security threats, dangerous/emergency situations and global health crises such as Covid 19. With critical, dangerous and emergency situations becoming more likely, more frequent and wide-ranging in impact, organisations need a secure and reliable way to communicate with and manage all stakeholders. Our client has a leading tool that helps organisations orchestrate and manage tasks, resources, communications, collaboration and data during a crisis. It’s Saas platform is available to customers in every continent around the world. Our client is now a half million-pound business, has won a raft of awards and works with organisations spread across all across the world including Toyota, Maersk, Total and Public Health England. About the role Our client is looking to extend its marketing reach and effectiveness and is looking for new and creative candidates to grow its marketing function. Most sales opportunities are coming from the website and third party websites (online software directories), which is driving 100,000 visitors per year and our growing community reached on each Facebook & LinkedIn & Twitter channels. To support our growth, we are looking for a Digital Marketing Manager who will be responsible for obtaining a deep understanding our marketplace, overseeing the paid digital campaigns and create new and effective ways of driving opportunities/ enquiries. What you will be doing in the role Supporting the MD with developing the content marketing strategy Working with all digital tools to help build proficiency and maximise the visibility of the brand and value proposition, to current and potential customers within target use cases Effective management of allocated budget, and highlighting and hitting 'opportunity’ targets with marketing activities Obtaining consistent customer and prospect feedback/reviews on specified websites Supporting sales, Onboarding, and training of customers Providing high quality qualification demos of the platform to assist in winning and retaining customers Diving into usage behaviour with existing client portfolios Increasing the market reach on emergency mass notification market Sustaining business growth through delivering on opportunity targets Analysing customer data to improve customer experience Evaluating and improving product tutorials and promotional assets Aiding in product design, product development and driving new operational efficiencies with the technical team Participating in key event brainstorming sessions Other marketing activities such as: exhibition management, and leading non-digital campaigns The ideal skills and experience 2:1 degree or above Passion for digital marketing Creative thinker, able to generate ideas for content across all social media channels Ability to write both short and long copy including blogs and social media captions A technically savvy individual who has a strong drive for results and is an effective self-starter and team player. Social, analytical, possess an aptitude for learning and using new software Confident and effective communicator, with patient and active listening skills. Able to engage and maintain contact with senior members of a business Knowledge and experience of creating and delivering online and face-to-face presentations and webinars Highly organized and able to multi-task Self-driven and proactive nature Prior experience of working in a startup, otherwise happy to role sleeves up and get involved The great things about working here You’re joining a fast-growing tech startup, so you will have lots of impact, early responsibility and the chance to help a company grow Hardworking, dedicated and driven team Supportive senior management team Ideas are actively encouraged Achievements are rewarded culture Exposure to senior-level contacts within industry Games room Competitive salary based on previous experience End of year bonuses based on performance Pension plan and critical illness cover 25 days’ holidays bank holidays Work from home opportunities