Beringer Tame
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London, Greater London
Digital Insight Manager
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Job Type: Full-time |
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Salary: £50,000 per annum |
Overview
This is the time when citing movies, films and cinema in your Hobbies and Interests could really pay off. As Data and Insights Strategy Manager you'll be joining the creative hub responsible for digital marketing content for a global leader in the entertainment industry. It's a fantastic opportunity for an experienced Marketing Analyst or Digital Insight Analyst to step up into a managerial position. The Digital Data Manager needs to be a strategic natural leader with practical experience in all facets of data collection, data management and executing data driven marketing activities. This role is absolutely pivotal in driving and managing digital media activities (primarily social media, paid social, content, email). Manage and develop the audience segementation and activation framework across different business divisions. Influence key stakeholders - presentating to senior key stakeholders regularly. Lead strategic initiatives that will improve data driven marketing capabilities. Identify, leverage and automate data sources and tools that help report on the effectiveness of marketing campaigns. Interpret and analyse these data sets to surface insights that inform wider business and marketing decisions. Champion any data insights related to marketing campaigns.