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Badenoch & Clark
,
London, Greater London
Marketing Campaigns Manager
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Job Type: Full-time |
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Salary: £38,000 per annum |
Overview
My Client, a leading rail company is looking for a Marketing Campaigns Manager to join their team. The post holder will help develop creative assets and manage the implementation, tracking, measurement and post campaign analysis of marketing campaigns, paying close attention to ROI and evolving learning's to optimise future activity. Responsibilities: -Collaborate with the Marketing Manger and external agencies to deliver campaigns -Execute consumer marketing campaigns in order to generate income and grow the leisure market -Brief and oversee media and creative agencies -Ensure best practice execution of all campaigns -Manage campaign budgets and forecasts Essential skills -Educated to degree level or equivalent -Experience of running marketing campaigns incorporating management of external agencies (especially advertising and sales promotion) -Good understanding of cost of marketing activity -Clear understanding of marketing planning and reporting and all aspects of the marketing mix -Excellent communication and people skills -Outstanding attention to detail with strong copywriting, proofing, and editing skills -Able to prioritise work on own initiative, working to tight deadlines -Thinking and problem solving