SEO Manager

Dreams Ltd ,
Loudwater, Buckinghamshire
More Details
Job Type: Full-time

Overview

For over 30 years, Dreams has been passionate about providing the perfect night`s sleep. As the UK`s leading bed specialist, the company is committed to providing the highest standard of expert customer service and advice, plus offers an extensive selection of high quality products including mattresses, bed frames, divans, bedroom furniture and soft furnishings, many of which are hand-crafted in the UK at the Dreams Bed Factory in Oldbury, West Midlands. Founded in 1985, and owned by Sun European Partners since March 2013, Dreams has retail stores nationwide and a transactional website www.dreams.co.uk. Its head office - known as "Bedquarters" - is located in High Wycombe, Buckinghamshire. We also have our very own distribution network, making sure that our products are delivered to our customers in perfect condition, because your sleep matters.This is new role which represents an very exciting opportunity, offering a platform to push the boundaries of SEO as far as you can. Innovative thinking is required to lead the market, with areas such as schema markup, voice search and localisation offering amazing outlets for creative thinking. Working with our SEO agency, you will be responsible for our overall SEO strategy, execution, performance & reporting outputs. This role covers all areas of SEO, so you will need to have a broad, yet comprehensive knowledge to help shape the overall strategy and challenge our agency accordingly. Key Responsibilities: -Have full responsibility for both on page (technical) and off page SEO activity -Recommend changes to website architecture, content, linking and other influencing factors -Track, report and review website analytics and organic initiatives and campaigns -Work alongside our content team, helping to shape content output for the good of SEO -Developing close relationships with the eCommerce team, developers, PR and marketing stakeholders -Developing and managing external agency to ensure resource and output is optimised You will have: -5 years experience of hands-on SEO with broad, yet comprehensive knowledge -Experience in working as the lead, shaping and executing the SEO strategy. -Thorough understanding of Google Analytics and Webmaster Tools -Experience of using SEO tools (i.e Screaming Frog, ahrefs, Moz tools, Buzzstream and other standard SEO software). Experience of PI datametrics a bonus. -A solid understanding of schema mark-up, onsite and external linking strategies, disavowal, SEO audits, & canonicalisation to advise and challenge accordingly. -Experience in all aspects of technical SEO What we can offer you: -Competitive salary -Company Bonus -Generous discount -Onsite gym and parking -Development

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