Japanense SEO & Content Executive - Myprotein

The Hut Group ,
Manchester, Greater Manchester

Overview

Job Description

About The Hut Group THG is one of the world's leading online beauty and wellbeing retailers, home to premium brands such as lookfantastic, ESPA, GlossyBox, and Myprotein; all of which are powered by our industry-leading and award-winning technology platform, THG Ingenuity. Our 7,000-plus employees represent 66 nationalities and work in offices located in 11 cities around the globe. Our culture is fast- paced and unique, we recognise great achievements with great rewards. To support our ambitious growth, we are looking for commercially astute, ambitious individuals that can bring fresh and innovative thinking to THG and play a part in driving the Group forward on its truly exciting journey. THG believes in the power of meritocracy. We invest in the development of our people to help everyone achieve their full potential. THG Brands - Health Myprotein, THG's largest brand. You will find an unrivalled passion from the staff in Myprotein, whose dedication over the years have turned it into market leader in multiple territories globally. Myprotein, from production through to PR, is a large single unit working consistently to deliver rapid growth in a fast moving industry. Innovation, creativity and resourcefulness are common characteristic of the staff across all departments in this ever expanding team. Overall Purpose of Role Reporting to the divisional Head of SEO, the role of the SEO Executive at The Hut Group is to increase traffic and revenue to the Myprotein Japan site by following SEO best practices. The post holder will be responsible for basic reporting and keyword research, as well as creating and writing page content and meta-detail for the sites, as well as improving the authority and relevancy of the Myprotein Japan domain through different forms of outreach and the creation of creative content marketing campaigns. The SEO Executive will work alongside Trading, PR, Social, and Creative teams with a view to developing and delivering strategic SEO campaigns to improve traffic. The candidate will be expected to learn to use a variety of related tools in order to conduct research, develop strategies and deliver against the group's SEO targets. Responsibilities * Day-to-day optimization, including landing page text, keyword research and editorial page creation. * Researching various topics to create engaging and relevant content for the site. * Deliver highly engaging and relevant content that generates SEO value. * Ensure that evergreen content that gets published on the blog is SEO-friendly and meets Google's quality guidelines. * Identifying link building opportunities and other forms of valuable outreach. * Delivering content marketing campaigns aimed at securing media coverage from top-tier publishers. * Assisting the rest of the Search team on work outside of day-to-day when required. * Basic reporting and analysis to show impact of work. * Building strong knowledge of required tools & systems. Requirements * Native Japanese Speaker * Fluent in English * Degree Qualified from a Top Tier University * Previous SEO or Content experience * High level of analytical ability Benefits * Competitive salary * Company bonus scheme * Company pension scheme * Onsite Doctor * Discounts across all of our brands - up to 40% * Discounted Gym membership * Training program via the THG academy * Leadership and Development training throughout your career * An exciting, fast paced working environment where you will work with and learn from the best in the business