Product Features
Blog
Contact Us
Sign In
Havas People Limited
,
London, Greater London
Junior Integrated Planner - Intern
|
|
Job Type: Full-time |
|---|
Overview
You will use a blend of insight and intuition to help define the creative and communications strategy that will solve the client’s business brief. You will work alongside and be accountable to our Strategy Director and more senior executives to help support and deliver a range of projects. Reporting to the Head of Strategy, you will be a key member of the team, primarily responsible for delivering the building blocks of the overarching communication strategy. In this role, you will: Unpick the client brief Find and gather intel about the brand, the category, and most importantly the audience. Work closely with the research team to commission, source and interpret data from a range of sources including traditional qualitative and quantitative research, as well as social and digital tools Look for insights which help shape the creative territory for the big idea, and which will create advantage for the client in its category (and beyond). Look for insights which inform the integrated communications plan (Owned, Shared, Earned and Paid), across the audience journey Write the creative and communications brief and present it to the creative, content and media teams in a simple, articulate and compelling manner. Work closely with research, content, creative and media teams to ensure to help them deliver solutions aligned to the strategy. Closing date: 30 April 2020