CRM Campaign Selections Executive

Blue Pelican ,
London, Greater London
Job Type: Full-time
Salary: £25,000 per annum

Overview

CRM Campaign Selections Executive Role: CRM Campaign Selections Executive Location : South West London Salary : £28k - £35k Benefits : 20% bonus, pension & holiday No-one enjoys going to work right? Wrong….the culture, senior leaders and impressive client rosta at this leading analytics consultancy mean you will LOVE going to work every day Appreciated - One of the key selling points of this opportunity is the people; the Directors (who we've known for 10 years) – they are fun, young, sociable switched on data experts. They have strong networks across the analytical industry, meaning there is a steady flow of varied and cutting-edge data projects to work on. Stability - YOY this forward-thinking customer analytics specialist has seen 90% growth, and in order for them to take the business to the next level they are looking to bolster their teams, with on site data experts for their big brand clients. Work life balance - WLB is very important here, given most have young families, and being a close knit, small organisation they often socialise together. Your background We are seeking a CRM Campaign Selections Executive to join one of their biggest clients on site, a leading gaming and gambling company, with swathes of Big Data for you to play with You will be delivering data selections for campaign targeting using Unica, and if you haven’t used this market leading campaign management data tool, valuable training will be provided. Your background may be in data processing, CRM or campaign selections – even analytics, using SQL or another campaign management tool such as Salesforce Marketing Cloud, Unica, Adobe Marketing Cloud, Chordiant, Faststats etc., to provide data selections for targeted multichannel marketing campaigns. You will review and challenge campaign briefs for accuracy, robustness and alignment with contact strategies, build, QA and execute campaigns using Unica and off the back of this, provide recommendations and insights for improvement in process or new ideas for campaigns that could drive incremental performance. And you won’t be struck it he back office, you will be involved in client meetings that are related to CRM campaign planning. Key experience necessary Educated to degree level in a numerate or relevant marketing subject Experience in using some kind of campaign management tool is strongly preferred (ideally Unica) such as Chordiant, Salesforce Marketing Cloud, Faststats etc. – SWL will be considered as an alternative Exposure to large sets of complex marketing and customer data, ideally within a CRM environment Experience in either campaign selections or data processing for targeted marketing Excellent communication skills in order to liaise with clients and internal colleagues Must be able to live and work in the UK unrestricted. TO APPLY If you think you’ve got what it takes, you can share your Linkedin profile or email me a CV – it doesn’t have to be up to date, we can work on that once you decide you want to take this forward. Or, for a chat and more information please contact me on: Kate McDermott Managing Consultant Blue Pelican Every application will receive a response.