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PwC UK
,
London, Greater London
Strategic Marketing Director
Overview
We're looking for a candidate to fill this position in an exciting company. As the GMO evolves towards becoming a modern marketing organization, there will be a greater focus on driving integrated marketing strategies aligned to annual go-to-market priorities. This position will play a critical role in the evolution of the GMO, leading the global marketing strategies for PwC’s global go-to-market campaigns and PwC key global businesses. This position will partner with senior leaders, global marketing Centres of Expertise and territory sales and marketing teams to drive development and execution of campaigns across the marketing funnel and for activation by the territories. Exceptional stakeholder engagement and management skills will be core to the success of this role, as they navigate a complex stakeholder landscape to drive alignment and synergies across the network. Partnering with senior leaders, marketing teams and the business to develop a global marketing strategy and defining the marketing activities that will maximize awareness, develop client relationships,build pipeline and increase market share; Translating business strategies into marketing strategies and leading the development of data-driven integrated omni-channel global marketing strategies; Building relationships with, and managing a diverse group of stakeholders across a complex landscape on an ongoing basis; Balancing differing perspectives and priorities across the business to drive alignment and champion a firm one mentality; Acting as a subject matter advisor to senior leaders and the business to influence how the practice engages the marketplace to drive relevance, distinctiveness and growth; Understanding marketing trends and channels that increase demand generation and brand equity;