Paid Search (PPC) Analyst

iCrossing ,
London, Greater London
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Overview

Job Description

Your Role Paid Search represents one of the largest teams at iCrossing and Paid Search Analysts are the building blocks of the Search team here at iCrossing. This role is the perfect opportunity for someone driven, who has a burning passion for everything digital. A typical day will be varied! You'll be keeping up to date with Search news and sharing it with the wider team, performing keyword research into consumers' search behaviour, building paid search campaigns, writing data-informed creative ad copy and working and in many cases owning, weekly and ad hoc reporting. In addition, you will be participating in client comms via email, through calls and face to face, when necessary, as well as contributing to monthly and quarterly reporting. You'll also help your seniors on budget pacing, optimisation and day to day management of accounts, as well as conducting audits across paid search accounts. Looking for opportunities to optimise and grow your paid search accounts. In return, you'll work on an impressive client list with support from some of the best senior Paid Search experts and digital marketers in the industry, whilst being offered continuous opportunities to train and grow. If you're intelligent, data driven, enthusiastic and dedicated - you'll be a welcome addition to one of the most exciting teams in the country. Your Team You'll be working with a talented team of PPC professionals; the following people are the most senior in the team, but you'll be part of the wider Paid Media (PPC, Paid Social, Programmatic, Biddable and Affiliates) department. What we're looking for... You may have worked in another agency or in-house, but either way you'll bring a combination of your passion for PPC with strong analytical abilities and attention to detail, along with a self-starting, proactive approach to work. The successful candidate must have a desire to learn and a willingness to get stuck in, both are fundamental to success in the role. You'll need the following requirements to be considered for this role: * You will have some experience years of working on PPC accounts for clients * Confident user of Google Ads and Microsoft Ads * Demonstratable experience of account building, bidding strategies, keyword research and ad copy writing * Strong written, analytical and numerical skills * Strong time management/prioritisation skills * Strong verbal and written communication skills * Some experience of with working directly with clients * Experience with SA360 would be a benefit * Understanding of the benefits and uses of scripts and automation would also be a benefit Progression This is a fantastic opportunity to join an agency passionate about driving their team to develop and grow. Progression for a PPC Analyst is upwards, in the PPC and Paid Media disciplines; in fact, most of our PPC and Paid Media Directors have been promoted within the team. Increases in responsibility and ownership of client accounts provides a strong basis upon which your career in paid media will progress. That's not to say that career progression at iCrossing is strictly limited to the team in which you start! Some of our previous team members have gone on to do great things in media, creative, Data & Analytics and strategy. Location and Benefits iCrossing has two locations in the UK; London and Brighton. For this role, you'll be based in our London office in Leicester Square - you're right in the heart of London's cultural hot-spot, with restaurants, theatre, film premieres, bars and more, all on our doorstep. But we're also very happy to talk flexible working if that suits you best. We invest heavily in our staff's development and wellbeing. Employees consistently and overwhelmingly agree (through regular internal engagement surveys) that iCrossing is run on strong values and principles, that their job supports their personal growth and that they love working at iCrossing. In addition to a diverse, collaborative and inclusive working environment, we offer a range of benefits - there's a long list, but here are some of the highlights! * Attractive salary package * 25 days' holiday (increasing 1 day per year, up to 29 days) * Flexible working - we're happy to discuss options! * Early finish on the last Friday of every month * Options to buy up to 5 additional holiday days * Sabbaticals * Study leave of up to 5 days per year * Charity donation match and up to 5 days per year to undertake work on behalf of a charity * Enhanced Maternity, Paternity and Adoption pay * Pension scheme * Regular socials and more! Application Process If you're invited to meet the team, there will be a two-stage interview process at our London office. Does this sound like a great fit for your next move or just want to find out more? Apply now

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