Elvie
,
Bristol, Bristol
Global Head of Creative
Overview
Job Description
Life at Elvie - Meaningful work. Exceptional people We develop smarter technology for women and are committed to building extraordinary products that improve womens lives.It's a fascinating and challenging area to be addressing as it requires all our employees to stretch themselves and solve problems that no-one's tackled before. Our first product, Elvie Trainer, is an award-winning app-connected trainer that helps women strengthen the pelvic floor via fun, five-minute workouts. It took the wellness industry by storm and is now available via the NHS Supply Chain. Our street cred includes more than 12 awards for innovation and design, including the prestigious Red Dot Award and an IDA Design Award. Our second innovation: Elvie Pump, the worlds first silent wearable breast pump, has received international praise, including being listed as one of Times 100 best inventions in 2019 and wearable design of the design of the year at the Dezeen Awards. Elvie has received more than 30 awards, including being named as one of 15 startups To Watch by The Sunday Times, ranked as the 6th fastest growing business in the UK by SyndicateRoom in 2019. Tania Boler has recently been rated as the 8th most influential person shaping british technology in 2019 by Business Insider and both products have been featured in the Oscar Nominee Gift Bags. In April 2019, Elvie announced a $42 million Series B, the largest ever fundraise in Femtech. What does it mean to work at Elvie? We work collaboratively at the forefront of the growing Femtech industry with our innovative tech-focused products. You are surrounded by people who want to improve everything and everyone around them, and are passionate about our mission. Were driven by the fulfilment of solving hard problems are constantly considering our users and the positive impact we can have on their health and wellbeing. We're deeply proud of our values, which are intrinsic to the way we behave every day. We take them seriously because we want our culture to thrive. * We make an impact - we are mission driven and not afraid to break boundaries. We relentlessly focus on going the extra mile to solve problems * We are fearless innovators - we are passionate, curious and data-driven. We continuously embrace change and innovation * We are in it together - we fail and learn fast, always as one team, and have fun along the way. We stay authentic and embrace our differences What you will do We're looking for a visionary and inspirational Global Head of Creative & Design to lead all aspects of brand design communications and content worldwide. This is a hands-on role that will have tremendous impact on the direction and success of the brand going forward. You are excited about being the Elvie brand guardian (working closely with Marketing) who wants to build an exhilarating global brand, one that is set up to deliver incredible business results. You will be responsible for driving the brand creative and visual communications across all aspects of our business: * Develop and maintain corporate visual branding and identity, brand guidelines and brand literature with the Marketing team * Work on product packaging communications and content (inside and outside the box) with the Product team * Digital paid media advertising * Build Elvie.com with the Digital product and marketing teams * Manage the Elvie online visual presence with our Retailers (eg Amazon, Target, John Lewis, etc) * Develop Elvie's physical visual presence at retail with In-Store Retail Point of Sale (including POS toolkits) * Work with the Digital product team on app visual design and content * Oversee production of Elvies brand content activity in-line with the brand strategy for PR, POS, social media and digital, both photography and video. * Plan and execute ad campaigns (in conjunction with our Ad agency, Mother) * Of critical importance is a strong leader that can be the Elvie brand guardian (with Marketing) in order to build a strong, consistent global brand that is set up to deliver strong business results. The day to day of the role * Build, develop and mentor the central global Creative team to ensure the highest standard of execution and ideas * Lead the creation of original concepts and designs * Liaise with our external advertising agency for global campaigns, inputting on external photographic shoots, retouching and any design work created outside of the internal creative studio * Own brand layout * Lead the production of high quality, print ready artwork including; Global Marketing Tool Kits, education/marketing materials, and internal communications * Working on behalf of multiple internal stakeholders, own the planning, art direction and delivery of: * Long and short-form video content for online and offline touchpoints to support product launches, always-on and topical/reactive activity layers (hero, hub, hygiene) * Produce, art direct and edit how-to videos, stills, GIFs, short videos, and reportage for use acro