Social Media Marketing Executive

Cleo AI ,
London, Greater London
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Overview

Job Description

Cleo was created to improve your financial health. Already, she's helped over 3 million people improve their relationship to money with simplicity and a sense of humour. She's not a bank though. She's an interface for the 99% - an AI assistant defining a new category, one that goes beyond saving up to actually changing how we feel about our finances. Through chat, she provides you with deep insights about your money, while suggesting personalised financial products that increase your ability to save. But it's really our tone of voice that makes us special. We're a product for the next generation. That means we're meeting our users where they are and building the type of relationship they expect. It also means dropping the BS. In 5 years Cleo should be so intelligent, so engaging, that the relationship you have is unlike anything that's come before. Watch this to dive a little deeper What you'll be doing The Cleo marketing team is looking for a new member to join its ranks; we are a team of storytellers, our mission is to radically change the people's relationship with money. This is an exciting opportunity for someone who wants to do work that matters. * Ideate and create content with a strong point of view and energy. You're part of a team with ideas, stories and a strong sense of what's happening now - be bold. * You'll be focusing on facilitating our growing presence on our social channels, creating and igniting conversation with Cleo's audience. * You'll be the first to test and make a success of new social platform features, leading the path for other brands to follow. * Growing our already strong social channels, helping nurture our community and identifying new super users. * Supporting the Social Media lead on planning and implementing social and comms campaigns, building on our tone of voice for audiences across our social media channels and community platform. * Joining a social first brand, building content that makes a difference and taking risks. * Engage in real-time with our fans across our social channels, chatting with them in our light-hearted and self-aware voice. * Be the first responder whenever someone gives us a shout in our DMs, comments, or @s. * Show everyone, whether they've heard of Cleo or not, the ins and outs of every new feature * You'll have a junior designer and motion graphics designer at your disposal to create world-leading engaging content. * Track, analyse and report on the performance of our online community, identify and drive improvement opportunities. About you * You've got strong writing skills and at least 1 year proven experience in driving community engagement and growth across social channels. You need to know the difference between 'were' and 'we're' ;) * You have a 'hacker' mentality. * Basic video and/or image creation skills are a huge plus. * A curiosity for trending topics and hungry for information. * You're a good judge of tone and can make thoughtful decisions fast. * You're resourceful and connect well with people to stimulate conversation. * Others describe you as "really nice but not afraid to speak up for what's right." * You get social marketing and analytics and know how to apply an insight-led approach to content testing and optimisation. What do you get for all your hard work? * An above market compensation package (base + equity). We're prepared to pay for the very best. * A chance to do the type of work you'd like to see in your portfolio. * Work at one of the fastest growing tech startups anywhere in the world, backed by some of the top VCs in the space. * The team is exceptional. You'll get to work with brilliantly forward-thinking and dedicated individuals every day. And they're all nice, which counts for just as much. * We're not maximising the time consumers spend in a feed, getting fast food delivered, or building an incrementally better bank. We're changing an industry in a meaningful way, which you get to see every day in our customer feedback. We're an equal opportunity employer and put a lot of focus on ensuring there is an open environment for everyone

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