Product Features
Blog
Contact Us
Sign In
Entertainment One Ltd.
,
London, Greater London
Social Media Manager (PJ Masks)
Overview
Job Description
About eOne Entertainment One Ltd. (eOne) is a talent-driven independent studio that specializes in the development, acquisition, production, financing, distribution and sales of entertainment content. As part of global play and entertainment company Hasbro (NASDAQ: HAS), eOne's expertise spans across film, television and music production and sales; family programming, merchandising and licensing; digital content; and live entertainment. Through its extensive reach and scale, and a deep commitment to high-quality entertainment, eOne unlocks the power and value of creativity. eOne brings to market both original and existing content, sourcing IP from Hasbro's portfolio of 1500+ brands, and through a diversified network of creative partners and eOne companies including: international feature film distribution company Sierra/Affinity; Amblin Partners with DreamWorks Studios, Participant Media, and Reliance Entertainment; Makeready with Brad Weston; unscripted television production companies Renegade 83, Daisybeck, Blackfin and Whizz Kid Entertainment; live entertainment leaders Round Room Live; world-class music companies Audio Network, Dualtone Music Group and Last Gang; and award-winning emerging content and technology studio Secret Location. Position Summary: The Global Social Media Manager for PJ Masks, will work closely with the Global Social Media Director to set and implement local strategies in close collaboration with the Marketing Teams. This will include planning social calendars, expanding brand reach, growing brand engagement, championing trends and opportunities, and analyzing effectiveness across the globe. Key Responsibilities * Manage all PJ Masks social media accounts on Facebook, Instagram and Twitter which includes creating original posts, copywriting, organizing translations, and scheduling. * Work alongside with our Content Producer to bring to life innovative social-first creative ideas for campaigns, as well as 'always on' social. * Monitor and respond to our community on all social media platforms in a timely and personable manner and in keeping with our brand values and tone of voice. * Utilise analytic tools to evaluate content performance against set KPIs, ensuring our content and social strategies are successful and resonate with our audience. * Identify social media trends and opportunities, and proactively capitalise on them in innovative ways, sharing learnings with the global team to drive future strategy development. * Work collaboratively and seamlessly as part of a specialist in-house Global Social Media team, continually sharing ideas and learnings with colleagues around the world to streamline processes and deliver best-in-class social media for our brands. * Be an in-house social media expert, aligning closely with the Global Social Media Director to ensure local requirements and learnings are integrated into global content and social strategies. * Closely align with Marketing Teams to ensure social media is integrated with and fully supports local brand and commercial objectives and 360 marketing plans. Key Competencies * Proven experience of managing social media strategies. Previous experience with consumer brands, especially in the kids/family space, is a plus. * A true social media enthusiast who is passionate about family brands. You will have a strong understanding of the role social media plays as part of broader brand strategy. * Deep understanding of the social media landscape including platforms (existing and emerging), algorithms, challenges and opportunities. * Comfortable with using native and 3rd party analytic tools and reporting against KPIs. * Highly collaborative and team-orientated with demonstrable relationship management skills. * A creative champion committed to the highest quality and innovation levels with thorough understanding of our communities, brands and values. * Excellent written skills in English, with the ability to write engaging social copy that reflects brand tone of voice and resonates with our communities. Strong attention to detail is a must. * Hands-on attitude, willing to roll up sleeves and ability to enhance potential of self and team by sharing insights, new ideas and solutions. * Proven ability to handle major brand presence on social media, ensuring and maintaining high levels of community engagement, while expressing our company's views creatively and consistently. We are an equal opportunities employer and we welcome applications from all suitably qualified persons. To be considered for this position you must provide evidence that you/be able to demonstrate that you have the right to work in the UK.