Vice President, Group Subscriptions

The Economist ,
London, Greater London
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Job Description

Introduction The Economistis a global news company covering international business and world affairs, first published in 1843. Our journalists are revered for their sharp and incisive writing and our journalism has never been stronger or more vital. We deliver our content through a wide range of products across, print, digital and audio; in apps, events, on newsletters and on social media. It is an exciting time to join the business. Each week millions of subscribers trust us to help make sense of the world. The paid audience is growing, powered by a thriving subscription business. Currently we are seeking a dynamic business development leader to drive our subscriptions business in the next phase of our growth. Reporting to the President/MD of The Economist, the VP, Group Subscriptions will scale up and run a high-performing subscriptions business development effort focusing on corporations, government entities, academic institutions, and NGOs. The key business driver is to develop and implement the strategy for acquiring, serving, and retaining subscribers working cross-functionally with circulation, product, marketing, and other B2B divisions at the Group, including Client Solutions and the Economist Intelligence Unit. Accountabilities How you will contribute: + Refine and implement the group subscriptions strategy + Own the P+L for group subscriptions + Build and oversee a dedicated sales team and customer success team + Achieve agreed-upon goals for acquisitions, retentions and revenue + Develop and maintain a pipeline of prospective customers + Develop go-to market strategy to convert prospects into paid subscribers + Develop customer service standards and in-flight programs to drive retention + Present to executive committee and other divisions on the work of the group subscriptions business Experience, skills and professional attributes The desirable skills for this role include: + Proven leadership and management experience in building and overseeing successful sales teams + Strong quantitative skills, business judgment and operational experience + Record of success in developing new business and selling into senior levels of client organizations + Record of meeting or exceeding revenue targets + High level of initiative, creativity, and grit + Ability to work collaboratively as part of a cross-functional team + Proficiency in relevant software/applications; Salesforce experience a plus + Sense of humor sure helps Job LocationsUnited Kingdom-London ID2020-6514 FunctionSales/Business Development

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