Head of Digital Marketing - THG Experiences

The Hut Group ,
Manchester, Greater Manchester
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Job Description

Having recently completed the acquisition of King Street Townhouse & Great John Street Hotel, which along with Hale Health & Country Club form our THG Experiences division, we are now looking for a Head of Digital to live and breathe our THG ethos as it evolves into a global phenomenon. As the Head of Digital Marketing you are responsible for leading the long-term portfolio strategy as well as providing key plans, driving key business planning processes and ultimately leading the marketing function to enable and drive sustainable business growth. This is an excellent opportunity for a motivated individual to join a dynamic, diverse and ambitious international team and work across our newly found Experiences Division. We are looking for a hands on leader, who is just as comfortable rolling there sleeves up and getting stuck in to the technical side of the role as they will with strategic planning and brand alignment. Requirements * Experience in coordinating and evaluating campaigns and strategies across paid search, paid social, display, SEO, CRM and affiliates * Website, design, build and management * Experience in developing marketing plans both short and long-term in line with brand strategies * Drive and develop PR, social and media strategy to raise brand awareness and deliver business growth * Own, develop and enhance brand propositions across all touch points working closely with the digital teams * Proven experience in developing and growing brand strategies across all marketing platforms * Responsible for brand marketing and brand projects to ensure they are aligned and true to brand tone of voice, aesthetic and overall strategy * Proven ability to develop brand and marketing strategies and effectively communicate recommendations across THG * Previous experience driving digital and e-commerce strategy * Strong analytical skills and data-driven thinking * Proven experience working to deadlines and under pressure with a keen eye for detail Benefits * Competitive salary * Company pension scheme * Onsite doctor * Employee discounts * Company bonus scheme THG is one of the world's leading online beauty and wellbeing retailers, home to premium brands such as lookfantastic, ESPA, GlossyBox, and Myprotein; all of which are powered by our industry-leading and award-winning technology platform, THG Ingenuity. Our 6,000-plus employees represent 66 nationalities and work in offices located in 11 cities around the globe. Our culture is fast paced and unique, we recognise great achievements with great rewards. To support our ambitious growth, we are looking for commercially astute, ambitious individuals that can bring fresh and innovative thinking to THG and play a part in driving the Group forward on its truly exciting journey. We invest in the development of our people to help everyone achieve their full potential. To support our ambitious growth, we are looking for commercially astute, ambitious individuals that can bring fresh and innovative thinking to THG and play a part in driving the Group forward on it's truly exciting journey

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