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Square Enix
,
London, Greater London
Mobile Community Manager
Overview
Job Description
Job Summary The Community Manager is the voice to players and will be the focal point of public facing interactions with the community. The Community Manager will create, own and manage community campaigns, channels and strategy for an assigned Square Enix western mobile titles. Key Deliverables Develop a community management plan for Square Enix western mobile titles, across all available channels including website, blogs, forums, social channels and platforms, etc. Champion and support the core community and reduce churn by responding to any questions, feedback, concerns from players and regularly report findings to marketing and production teams. Build and maintain an active and engaged community via created social assets (imagery, video), in-game announcements, blog posts, patch notes etc. Responsible for writing, reviewing and approving long- and short-form posts/articles on content related to the game while staying on brand and establishing a tone of voice. Utilize social media and game metrics to update marketing and production teams on status of community campaign whilst utilising learnings to refine/improve content published to community channels. Accountable for driving interaction and increasing views with all media opportunities, including but not excluded to video, imagery and one-off features that exceed community expectations. Collaborate with development teams on future in-game content and updates to ensure all supporting communications are aligned. Provide recommendations on future updates in light of community feedback to ensure great content is continuously delivered to our players. Construct a community content calendar and manage deliverables, including the preparation of assets, messaging, and any costs associated. Research and follow the latest social/mobile trends in order to produce your own projects that shatter stakeholder and player expectations. Key StakeholdersReports to Project Producer, Lead Community, Brand Manager, Requirements Knowledge and ExperienceEssential * Very strong written and verbal communication skills. * Strong track record of engaging users and growing online communities. * Strong understanding and experience with supporting mobile specific gaming communities. * Experience of creating social media/community campaigns and calendars. * Experience of creating and publishing community assets (imagery, videos, blogs). * Strong understanding of social media metric tools. * Knowledge of relevant up and coming social media platforms and how they can be used for mobile gaming communities. Desirable * Educated to degree level or equivalent * Proficient in Japanese language (spoken and written) Competencies, Skills and Attributes Essential * Customer and Player focused * Excellent organisational skills and detail oriented * A self-starter who takes initiative when to create and lead their owning projects * Demonstrates passion for building and supporting gaming communities * Relishes working in a fast paced, live, constantly changing and evolving environment; * Comfortable being the public face of a product, even during difficult times. * Team player / Approachable Desirable * Proficient in image and video editing software Particularly the full Adobe Suite of tools. Other * Actively interested and follows social and media trends in target customer base * Passionate about playing games and has strong level of interest in the mobile gaming industry Please note that Square Enix does not accept speculative candidate submissions from recruitment agencies.