TALENT SPA
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Maidstone, Kent
Senior PPC Manager
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Job Type: Full-time |
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Overview
Senior PPC Manager Location: Leeds LS1 4BA Salary: Competitive, dependent on experience Hours of Work: Flex-Time About the Company: Our client is a full service digital marketing agency based in London, Leeds and New York. They are passionate about digital and experts in marketing. They deliver indispensable creative and commercial thinking that connects brands to consumers online. They specialise in bringing brands to life online. They apply creative and technical excellence combined with strategy and imagination, to help their clients build better, more profitable businesses. Their central Leeds office offers an inspiring state of the art working environment and facilities, which along with support and focused learning and development opportunities surrounded by experienced digital experts, you can build and excel within your career. As a Senior PPC Manager you'll report directly into the PPC & Display Director and will have responsibility for running your own team of PPC managers/executives, while ensuring delivery of performance and service on your team's client accounts. You will mainly focus on clients from a strategic level - looking for ways to drive performance and growth while your team will be generally responsible for day-to-day operational tasks with your help and guidance. Senior PPC Manager Responsibilities: Keyword research Campaign and account build and restructures Building new campaigns in AdWords and Yahoo Bing Network Create compelling ad copy Competitor research and analysis Optimising campaigns to agreed budgets and targets Providing regular and ad hoc reporting on all aspects of performance Liaising with third party suppliers such as Google to ensure we are involved in all the latest Betas Making recommendations on improving client performance Ability to work within a team or on own initiative Ad copy and landing page testing Communication with clients via phone calls and meetings Ongoing testing and reporting Creation of client-facing and internal reports and adding commentary and insights Planning & forecasting (modelling) Training & mentoring of junior staff Assisting in new business forecasts and client presentations Liaising with internal teams within twentysix digital Experience of using competitor analysis tools Extensive experience of managing PPC campaigns with large budgets Strong knowledge of Excel, Google Analytics and bid management tools Strong organisational and analytical skills, and a very good eye for detail The enthusiasm to keep abreast of industry standards, new technologies, and the latest approaches in digital marketing Ability to work within a team or on own initiative Drive to meet and exceed targets/timescales Senior PPC Manager Requirements: At least 4 years' experience working in a paid search environment Experience managing large-scale, complex, results-driven projects with significant budgets, preferably within an agency environment Strong working knowledge of Marin, Kenshoo and Google Marketing Platform Knowledge across multiple biddable media platforms, including YouTube, Facebook, Twitter, LinkedIn and Retargeting. Excellent numerical and data analysis skills, with the ability to provide actionable recommendations Demonstrable passion for all things digital - keeping abreast of key industry trends and a hunger for innovation Keen attention to detail Flexibility to support the demands of the agency and our clients Proficient in MS Office Suite with advanced knowledge of Excel, Email and Internet and paid search platforms Senior PPC Manager Benefits: Competitive salary Flexi-time Career development Outstanding private healthcare package for you and your family Enhanced holidays Employee assistance programme Perkbox Quarterly staff benefits Friday sweets, beer and snacks Social events a-plenty £1000 direct application fee (when quoting code DAF20) By applying direct you will qualify for a bonus of up to £1000 when you pass your probation period. To ensure you receive this, you must quote the code DAF20 on your application. If you think that you are suitable for this Senior PPC Manager role, please apply now