Senior Marketing Analyst (SAS)

Hiring People ,
London, Greater London
Salary: £55k - 65k per year + benefits

Overview

Senior Marketing Analyst - £55K - £65K This is a great agency with a range of fabulous clients across a variety of sectors. In this role you will work within the analysis team to deliver marketing analytics and insight. This is a tight knit team that all works together and offers a really good environment to thrive in. You will design, deliver and present customer analysis You will deliver statistical models such as segmentations, plus regression and other propensity models You will turn analytics output into actionable insight that can be understood by the less technically minded. You will present analysis to internal and external clients You will also work with other parts of the agency to develop analytic propositions Skills & Experience Required Hands on analysis experience within a marketing environment including customer segmentation, predictive analysis, campaign targeting, and response analysis In depth knowledge of SAS Predictive analytics, scenario planning & business modelling Translate recommendations determine their business impact Experience creating visual reports e.g. Tableau. An inquisitive mind, a team player and a passion for data Experience of campaign management tools such as Adobe Campaign, Siebel, Alterian etc would be beneficial but this is not essential, as would experience of Python or R This job was originally posted as www.totaljobs.com/job/89805258