Marketing - Channel Operations Manager

Greystone Partners ,
Wokingham, Berkshire
Job Type: Full-time
Salary: £45,000 per annum

Overview

Greystone Partners are working with a Global organisation in their search for a Channel Operations Manager. The position sits within the Channel Marketing team. Working with the team in driving sales through Independents, Buying Groups and Wholesalers, developing all POS, promo calendars and line plans and managing all the operational areas of the marketing team. ESSENTIAL FUNCTIONS Insight • Develop knowledge of the markets, categories and competitors • Develop knowledge of the Independents, Buying Groups and Wholesalers • Use data i.e. GFK, Customer Epos to drive channel/category plans People Management a. Set clear objectives and KPIs b. Agree personal development objectives c. Management and development of Channel Marketing Execs within the Performance management framework to achieve goals Working relationships • Build excellent relationships internally to influence and ensure full buy-in to agreed channel plans as well as with external customers to capitalize on opportunities • Use channel expertise and relationships with the sales team to give confidence in our plans and drive them to implementation • Develop good working relationships with the Channel Marketing Managers ensuring that all point of sale, planograms are produced on time, to budget and to brief Channel Sales • Responsibility for working with the Marketing Managers and Account Managers to agree the strategic plans to support the Independents, Buying Groups and Wholesalers to meet sales objectives. Channel marketing operations • Take category management briefs from the Channel Managers and work with external agencies to turn into accurate line plans that can be presented to customers • Take the POS briefs from the Channel Managers and work with external agencies to develop within timescales and budget. Ensure that 3 quotes are gained for all POS activity • Develop and manage the team POS plan ensuring that all activity is briefed with most appropriate agencies and all timescales are met Budget management • Work with the Marketing Manager and the Channel Managers to optimize budgets 2. KNOWLEDGE & EXPERIENCE: a. Retail marketing experience e.g. developing point of sale material and line plans b. Experience of working with sales teams c. People management d. High level of organization skills e. Working with marketing agencies f. Confident presenter Salary Bonus Bens For a more detailed job brief please apply in confidence.