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Ernest Hunter Green
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London, Greater London
Business Analyst (Digital & Loyalty)
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Job Type: Full-time |
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Salary: £35,000 per annum |
Overview
Business Analyst (Digital & Loyalty) - up to c£40k - London Ernest Hunter Green are supporting a well-known leisure brand to hire a Business Analyst. You will define & deliver digital product experiences making recommendations, backed up by sound business acumen and data, all of which will add value to the business and enable stakeholders to make informed decisions. You will use your storytelling skills to express complex analytical results in a clear, concise manner which emphasizes the 'so what’ of your findings and enables stakeholders to take positive action. Key responsibilities: Support development of Brand plan and implementation of initiatives across Regional teams. Monitor brand performance and develop contingency plans in case there is a gap or an opportunity to boost key metrics. Work closely with regions and finance teams on budget monitoring and control. Partner with PR and Social teams on strategic initiatives that promote the brand. Work together with Marketing Shared Services, Insights and Commercial teams to track success metrics and learnings across campaigns. Track best practices and share with regional/functional stakeholders to influence tactical brand plan execution. Drive external focus gained through insights from consumers, business partners, and the competitive landscape to support development of ongoing tactical and strategic activities. Act as the brand guardian and ensure correct usage of visual identity and brand assets across communications. Manage the development of brand documents and socialization across the business. Responsible for driving on-going communication flow with regions, through regular calls and information sharing. What we are looking for ? 1-2 years' experience as a Product/Business Analyst/Project Manager ? Experience and passion for Agile Software Development ? Experience working across the full product development lifecycle Please apply immediately to be considered for this Business Analyst (Digital & Loyalty) job