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Executive Facilities
,
London, Greater London
Senior Marketing Manager - SaaS or B2B
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Salary: £250 per day |
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Overview
Our client an international SaaS solutions company has an exciting 12-month contract for a Senior Marketing Manager located in central London. Responsibilities Develop the funnel marketing ,TOF/MOF messaging strategy in collaboration with Brand and Media Review and optimize the website performance to drive increase page performance and site conversion rate. Work closely with Product Marketing to proactively recommend how upcoming feature releases can be incorporated into acquisition plans Ongoing analysis of market landscape and competitor activity to recommend innovative, hypothesis-driven approaches to attract and win new customers Skills Experience 5 years marketing experience, including exposure to SaaS or B2B technology. Proven ability to lead data-driven, integrated, multi-channel campaigns. Track record of success in digital marketing; experienced with user funnels, testing and analytics Experience of T-shaped leadership and strong collaboration with teams to achieve joint business goals