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Xcede Recruitment Solutions
,
London, Greater London
PPC Manager - Italian Markets
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Job Type: Full-time |
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Salary: £40,000 per annum |
Overview
PPC Manager, Italian Speaking Health/Ecommerce - Permanent Up to £45,000 Xcede are working with a VC backed EU Health/Ecommerce leader as they look to strengthen their in-house Paid Marketing team. They are currently in-housing activity from an agency are hiring a multi-lingual PPC team to execute and develop their search strategy across key EU markets. The marketing function is led by an Ex-Director from some of the world's most respected digital businesses and their new Head of Paid is regarded as one of London's finest PPC minds. This role will own activity for the Italian market and will work with multiple business functions to execute a flawless search strategy. Responsibilities: Own KPI's and targets for Paid Search Implement and optimise PPC campaigns Develop a robust test and learn strategy to understand drivers and optimisation opportunities Analyse each step of the funnel from discovery to conversion and life time value to identify quick wins Work with 3rd parties such as Google & Bing to keep abreast of industry best practice and implement new testing approaches Work directly with the Head of PPC to create a long and short term Paid Search Strategy Requirements: Proven track record in delivering successful PPC campaigns, Ecom/Retail Solid analytical skills, working with large and complex datasets Expert user of Google Ad's, Bing and automation techniques Experienced in scaling automation and working with large shopping feeds Get in touch with Dom Watkins Xcede for more info | PPC, Paid Search, Performance Marketing, SEM, Google Shopping, Feeds, Biddable, Digital Marketing