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AJ Chambers
,
Rochford, Essex
Marketing Executive - Maternity Cover Fixed Term Contract
Overview
The Marketing Executive will produce industry-leading content for use across our social media channels including our Facebook, Instagram, LinkedIn, and Twitter channels, our website, customer emails, blogs, thought pieces, case studies, and award entries with the aim of driving the Group to the next level. You will be tasked to build and implement digital campaigns across a variety of online and social media platforms to drive brand recognition and inbound leads. The Marketing Executive will have overall responsibility for the marketing strategy and associated campaigns whilst on this fixed-term contract: Your responsibilities will include but are not limited to: Maintenance of new website content management system including copywriting, content management (uploading files, content amendments/updates, etc.) creation and delivery of social media content creating graphics, video content, source images, and audio content organise industry events - includes producing marketing material, operational planning, and implementation, and liaising internally and externally with relevant stakeholders Monitor and accurately interpret analytics to determine the effectiveness of campaigns and guide future campaign decisions, employing data analysis techniques to understand campaign performance. Report to mgmt. on the success of campaigns & marketing activities using analytics analysis of market research results and packaging them out for external reporting Writing generic content pieces for resource material Liaise and brief external agencies Be a brand ambassador, and always looking for opportunities or new ways to engage our audience Desired skills Excellent level of English (written and verbal communication skills) Experience of webinars and online mail software (or a willingness to learn) experience in using social media management platform, Hootsuite Google Analytics proficient Basic InDesign and Photoshop skills Management of junior staff member (apprentice marketing assistant) Candidate requirements: Degree qualification or above, preferably CIM Excellent copywriting skills 2 to 3 years prior marketing experience in a B2B environment Good knowledge of Microsoft Office - including PowerPoint, Excel, Word, and Publisher Basic knowledge of photography/videography including editing software A basic knowledge/experience of email marketing services Basic knowledge of Adobe design software e.g. InDesign, Illustrator, Photoshop Personal Qualities Creative Hard-working Self-motivated A positive, can-do attitude Professional and well presented This is an 8-month contract, with a view for the role to become permanent for the right person. If this role sounds like it might be for you, get in touch and send a copy of your CV, a cover letter and any examples of your written work either on or offline.