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EllisKnight International Recruitment
,
London, Greater London
Senior Marketing Executive
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Job Type: Full-time |
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Salary: £40,000 per annum |
Overview
EllisKnight Recruitment are working with a fantastic global provider of IT & IT security solutions and services based in the City of London, who work with over 1,800 customers from a range of industries around the world. We are looking for a Senior Marketing Executive responsible for the development of our inbound/content marketing strategy, the implementation of multi-channel, multi touch campaigns, and the development of the businesses digital content (with 3rd party support). This role includes managing a Marketing Executive who will support on the overall digital strategy as well as executing. For this position we are looking for someone with experience in a technology company. Main Duties: Provide guidance to the Marketing Executive. Responsible for the digital marketing strategy for the business with a view to driving customer acquisition and organic contacts. Playing a key role in planning and managing budgetary control of all UK marketing spend Responsible for creating and customising campaigns for both long term and short-term tactical demand generation activities. Using a range of tactics and channels relevant to target audience when building campaign plans. Help develop / coordinate / write copy for all marketing collateral, campaign assets, communications for MTI campaigns and communications. Skills & Qualifications: 1 year experience within a B2B marketing organisation. Knowledge of Online Lead Funnels (generation, nurturing, scoring and conversion);with Email Marketing programs. Worked with Social Networks (Twitter, LinkedIn, Instagram, Facebook, YouTube, etc) Experience of running events / workshops. Writing marketing copy. Familiarity with Adobe Creative Suite (Photoshop) Our client offers brilliant company benefits, so get in touch and we look forward to hearing from you.