Global Digital Marketing Director

Morgan McKinley ,
Tadworth, Surrey
Salary: £65,000 per annum

Overview

Global Digital Marketing Director Location - Tadworth Salary - circa £75,000 DOE 6 MONTH FTC My client are currently recruiting for an experienced Global Digital Marketing Director to lead the team for a 6 month FTC. This role requires 8 years of related Pharmaceutical/Health care experience so please only apply if you have the relevant experience. ROLE RESPONSIBILITIES Forecasting the impact for each priority product across different markets during early stage development Build and execute market access strategies for our portfolio of digital products in partnership with target markets including stakeholder mapping, messaging, health economic impact, workflow/patient journey integration to help ensure early adoption. Lead the development and execution of comprehensive marketing plans to support the commercialisation of the portfolio of digital products, leading material development, advocacy plans, product support strategies, educational programmes, change management plans and digital marketing tactics to drive awareness and engagement. QUALIFICATIONS & EXPERIENCE Bachelor's degree in a relevant discipline and 8 years of related pharmaceutical or healthcare experience required Healthcare Industry market access and strategic marketing experience with a comprehensive knowledge of key global health system setups and how digital products could be implemented within them Ability to gain credibility with all levels of management; skills to craft and deliver presentations to, and obtain agreement from, senior management on recommendations/ideas/proposals. Demonstrated ability to create and implement high impact strategic plans in a large, matrixed organization Experience leading the execution of novel digital projects across complex geographies driving business Excellent communication skills and the ability to indirectly influence key partners and stakeholders Demonstrated experience in anticipating, overseeing and influencing change that has a transformational impact on Pfizer Digital and the Global Business Units. Demonstrated strong cross-functional working skills and able to deliver stretching results through others in matrix complex working situations, influencing without authority Able to work across global time zones with frequent travel (approximately 30%) Morgan McKinley is acting as an Employment Agency and references to pay rates are indicative. BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF MORGAN MCKINLEY SERVICES.