Marketing Executive - B2B Tech/SaaS Business

ADLIB ,
Worcester, Worcestershire
Job Type: Full-time

Overview

Fast Growing Tech Business. Help Grow the Marketing Function. Varied Campaign Led Role. Here is a great opportunity to join a fast growing Tech business in Worcester as their new Marketing Executive. You must have some experience of working within a Tech/Software/SaaS business as it is vital to the success of this role. This is a chance to join a well established business with approximately 60 staff, and use Marketing campaigns to help the business continue this strong period of growth. What you’ll be doing Supporting the Head of Marketing you will help conceptualise, develop and execute multichannel campaigns, designed to increase brand awareness, knowledge and understanding, and ultimately help drive new business through lead generation campaigns. Outbound marketing is relatively new to the business and this is where your previous knowledge of working within a Tech/SaaS business will show it’s worth. Hubspot and Microsoft Dynamics have recently been implemented, and as such you will use your previous knowledge of CRM and Automation to help set up nurturing programmes that develop potential leads in to client wins. This is a role that rewards an analytical mindset, someone driven by data, making informed commercial decisions and using previous knowledge to optimise future campaigns. You will execute campaigns across a number of channels, including the website, social media, emails, webinars, case studies, PR, events and exhibitions. This is a broad and all encompassing role with genuine career prospects ahead. What experience you’ll need to apply Previously worked within a Tech/SaaS business Good campaign management experience Knowledge and experience of working with Automation tools i.e. Hubspot, Pardot, Act-On Strong digital marketing skills An analytical and commercial mindset Strong written communication skills Ideally holding a relevant degree or professional qualification What you’ll get in return for your talents There is a competitive salary on offer and a real opportunity to grow and develop the marketing function from the ground up, and see the results your work brings to the business and their continued growth. What next If you have previously worked within a Tech/Software/SaaS business and are interested in this great role, then apply now or contact Chris () for more information.